Product Marketing Specialist

About the Company:

A SaaS and Telecom company specializing in parental control and internet content filtering located in Petah Tikva

Job description:

- Analysis and deep understanding of the market and the needs of the target audience: including active presence in professional forums, listening to conversations, holding discussion groups and in-depth discussions with customers. 

- Constant work with customers and partners to receive feedback, and development of targeted action plans to promote the product.

- Conducting market analyses, analysis of customer inquiries and product comparisons to identify trends and strategy of the competitors in order to fully understand the field and promote product differentiation in a competitive market.

- Approving work plans with influencing factors and leading the execution processes with different departments - development, product, engineering, service and more.

Job requirements:

- In-depth knowledge of the ultra-orthodox sector in all its aspects, including influencers and opinion leaders.

- At least one year of experience working in a technology company in one of the following roles: product, development, project management, marketing

- Experience in driving processes within organizations: project management from the initiation stage to the overall execution

- Rapid uptake of technological systems and the ability to understand development work processes and integrate into technical discourse

- Strategic thinking and the ability to analyze data and make data-based decisions.

- High expressiveness and the ability to translate complex technical concepts into simple and accessible messages inside and outside the organization.

- Full control and in-depth knowledge of Excel, Power Point software

- Professional or informal experience in managing forums, managing groups, communities, etc. - an advantage