Product Marketing Manager

A global company is looking for a talented Product Marketing Manager to drive the success of innovative products and lead in shaping industry trends. This position offers a unique opportunity to contribute to a thriving organization at the forefront of its sector.

ResponsibilitiesMarket Research and Insights
* Conduct in-depth market analysis to identify customer needs, assess the competitive landscape, and detect emerging trends.
* Monitor industry innovations and translate insights into actionable recommendations for product enhancements and new features.

Product Positioning and Messaging
* Develop compelling and differentiated messaging strategies that highlight product value and resonate with target audiences.

Go-to-Market (GTM) Strategy
* Lead GTM strategies for product launches, ensuring effective collaboration across marketing, sales, and product teams.
* Manage launch timelines, communication plans, and deliverables to maximize impact.

Content Development
* Work cross-functionally to create engaging sales collateral, case studies, and whitepapers.
* Ensure consistent brand voice across all platforms in alignment with strategic objectives.

Sales Enablement
* Equip sales teams with effective tools, strategies, and competitive insights for impactful product positioning.
* Develop objection-handling techniques and resources to support sales efforts.

Requirements
* Bachelor’s degree in marketing, business, or related fields; MBA preferred.
* 3-5+ years of product marketing experience, ideally within e-Commerce, funnel conversion, Fintech, Logistics, or Payments industries.
* Proven experience in B2B/B2B2C SaaS environments.
* Demonstrated success in crafting compelling marketing strategies and product narratives.
* Strong analytical skills with the ability to derive strategic insights from data.
* Excellent communication skills in English, with proficiency in writing and presentations.
* Familiarity with Jira, Confluence, and Excel, along with basic design skills.
* Collaborative, proactive team player with outstanding project management skills.
* Strategic thinker with the ability to distill complex concepts into clear, impactful business messages.

This role is ideal for a dynamic professional eager to make a measurable impact within a fast-paced and innovative environment.

Job Types: Full-time, Permanent