Junior Product Marketing Manager

We are looking for a Junior Product Marketing Manager to join the Marketing Team at JobTestPrep, a leading global EdTech company.

Description and requirements

Our Marketing team is growing, and we are looking for an experienced Product Marketing Manager to help us develop and operate the marketing strategy of several products, helping thousands of job candidates land their dream jobs in the process. Your focus will be on customer acquisition, user journey optimization, engagement and revenue growth.

As a key member of the Marketing team, you will gain expertise in a variety of products, for which you will have sole responsibility. You will collaborate with cross-functional departments to shape and enhance product messaging and effectively communicate our value proposition across diverse English-speaking markets.

What You Will Be Doing:

• Develop, manage, and execute marketing strategies to identify growth opportunities within existing and potential products.
• Monitor product performance and generate insightful, data-driven decisions to drive revenue growth.
• Create compelling content, optimize product messaging, and enhance value propositions on both new and existing product web pages.
• Develop and execute A/B tests to gain a deep understanding of user behavior.
• Collaborate across departments to further develop, update, and improve your assigned products.
• Communicate with customers to identify their pain points and gather feedback.

What You Need to Bring to The Table:

• Minimum of 2 years of experience in product or digital marketing/ copywriting / E-commerce.
• Education: bachelor’s degree in marketing, communication, business or a related field.
• Strong written and verbal communication skills.
• Proficiency in SEO, digital marketing, web analytics tools (e.g., Google Analytics).
• Strong analytical and problem-solving skills.
• Ability to work in a fast-paced, dynamic environment.
• Eagerness to learn and grow with a creative mindset.
• Ability to work independently, as part of a team and in an organized fashion.
• Excellent interpersonal and project management skills with a positive "can-do" attitude.

Preferred Qualifications:

• Experience in B2C company.
• Experience with web content management systems (Umbraco, WordPress, etc.).
• Native or near-native English proficiency.
• Knowledge of the EdTech world is an advantage.