PPC Campaign Manager

Why PayMe.io?

PayMe is a Tel Aviv based FinTech startup that provides the world’s leading 360 financial solution for small businesses.

We recently launched a marketing product for our clients - small and medium businesses. Helping these users with marketing efforts for their businesses.

We're looking a talented PPC Manager to manage campaigns and performance for clients of our new marketing product.

What’s unique about PayMe.io?

We’ve entered our rapid growth and expansion stage and are planned to grow from 50 to 200+ employees over the next year. This is your opportunity to join a rapidly growing company, have an immediate impact on the product and the company’s evolution.

We are currently processing billions in volume for 100,000+ businesses and we’re just getting started.

If you are talented, humble and ambitious - now is the best time to join a rapidly scaling rocket ship where you can make an impact and be a significant part of our journey.

About the position:

PayMe is looking for a talented PPC Manager to manage clients of our Marketing product.

As the PPC (Pay-Per-Click) Manager at PayMe, you will be responsible for a portfolio of small businesses using our marketing product - planning, implementing, and optimizing PPC campaigns to drive traffic, leads, and conversions for our products/services. You will manage all aspects of PPC advertising across various platforms, including Google Ads, Bing Ads, and social media platforms. This role requires a deep understanding of PPC best practices, strong analytical skills, and a proven track record of success in driving ROI through PPC campaigns.

What you’ll be doing:

• Manage multiple clients (SMBs) using our marketing product.
• Develop and execute PPC strategies to achieve business objectives, including lead generation, revenue growth, and brand awareness.
• Conduct keyword research and analysis to identify high-value keywords and optimize campaign performance.
• Create and manage PPC campaigns across multiple platforms, and social media advertising platforms.
• Monitor campaign performance, analyze key metrics, and adjust strategies and budgets as needed to optimize performance and achieve KPIs.
• Conduct A/B testing of ad copy, landing pages, and other elements to improve campaign performance and conversion rates.
• Stay up-to-date on industry trends, algorithm updates, and new features of PPC platforms, and incorporate best practices into campaign strategies.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to align PPC strategies with overall business goals.

Requirements:

• 3+ years of experience in PPC management, with a demonstrated track record of success in driving results through PPC campaigns.
• Proficiency in Google Ads, Bing Ads, and other PPC platforms, with hands-on experience in campaign setup, optimization, and performance analysis.
• Strong analytical skills, with the ability to interpret data, analyze trends, and make data-driven decisions to improve campaign performance.
• Excellent communication and project management skills, with the ability to collaborate effectively with cross-functional teams.
• Detail-oriented mindset with a focus on accuracy and precision in campaign setup and optimization.
• Experience with PPC bid management tools and analytics platforms is a plus.

Culture at PayMe:

Our philosophy centers around end-to-end ownership, which means that every team member is empowered and accountable. We love independent contributors that are fast learners and problem solvers by nature. We love positive people that are proactive about improving things and don’t accept the status quo.

We believe true innovation comes from a deep understanding of your area of responsibility so each team member is expected to be an expert in their field and know the ins and outs of how things really work.

We know the best people want to work alongside the very best and tackle the most challenging problems at a global scale. We have high standards and high expectations from one another. We set ambitious goals and work together to accomplish them. Excuses are for other people… We deliver.