Digital Marketing and Social Manager

As a Digital Marketing and Social Manager Team Leader of our global company, you will lead a transformative journey in our digital marketing and social activities.

The position is in the company HQ, working closely with the regional marketing teams to create digital marketing materials and campaigns that will support brand awareness, product demand, lead generation, and online sales.

You will:

· Create Marketing/Advertising Materials: Lead the company through a transformation process in developing B2C communication as a core strength. Collaborate with the agency/internal marcom team to craft compelling digital marketing materials for our global subsidiaries and customers’ B2C platforms. Digital materials should address various segments, regions and target audiences. Experience and understanding of effective B2C communication is required.

· Manage Social Networks: Oversee global social networks, leveraging Sprinklr social platform to monitor and gain insights for enhancing messaging and content. Facilitate the replication of successful campaigns across regions.

· Develop and Manage Marketing Programs & Campaigns: Spearhead global marketing campaigns, particularly focusing on App-based initiatives. Manage digital campaigns in specific regions to create brand/product awareness and generate leads/sales. Manage B2C campaigns for the company’s Distributors. For all campaigns - monitor performance, perform A/B testing and improve campaigns.

Requirements from Applicants:

· Proven Digital Marketing and Social Experience in a global environment.

· Experience in creative digital content production

· Expertise in advertising campaigns on Google, social platforms and display as well as direct interactions with customers (email/push etc.)

· Up to date with Online Marketing Trends and Best Practices

· Experience with Marketing Automation

· Excellent Communication and Prioritization Skills

· Strong Analytical and Data-Driven Thinking

· Preferential experience in Digital Advertising Agencies

· Native English Proficiency

· Fluency in B2C communication

· A leader and influencer personality