Product Marketing Manager

We are UNI

UNI Diamonds is a leading B2B trading platform revolutionizing the diamond industry. Our platform caters to diamond professionals, providing access to an extensive inventory, advanced data tools, and strategic partnerships. Committed to innovation, UNI Diamonds is reshaping the way diamonds are bought and sold.

About the Role

As a PMM at UNI, you will play a pivotal role in driving the adoption and success of our platform among diamond industry professionals. Leveraging your expertise in content writing and experience in event management, you will lead the development and execution of marketing strategies to enhance product awareness, engagement, and conversion.

What You’ll Do:

1. Content Creation and Brand Awareness: Develop compelling and informative content to showcase UNI’s features, benefits, and unique selling points. This includes website copy, one pagers, case studies, and social media content aimed at establishing UNI Diamonds as a trusted partner in the industry.
2. Event Management: Plan and execute in-person events, including trade shows. Coordinate logistics, develop presentation materials, and ensure seamless execution to drive lead generation and customer acquisition.
3. Product Positioning: Refine product messaging based on customer feedback and competitive analysis. Ensure alignment with overall company objectives and brand identity.
4. Sales Enablement: Create sales collateral to support the sales team, including product decks, sales scripts, and training materials. Provide guidance and resources to help sales representatives effectively communicate the value proposition to prospects and clients.
5. Market Research: Stay informed about industry trends and identify new opportunities for product expansion and differentiation.

Qualifications:

1. 1-2 years of experience in product marketing, working on a B2B SaaS product.
2. Native English is a must.
3. Proven track record of creating high-quality content, including written materials, user guidelines, and social media.
4. Experience in event management, from planning to execution, with a focus on driving measurable results.
5. Excellent communication and interpersonal skills. You LOVE working with people, meeting customers and learning how to do better.
6. Familiarity with the diamond industry or luxury goods market is a plus, but not required.