Developer Marketing Manager

The Company: Mend is passionate about safeguarding the applications that power our digital world. We are a fast-growing company with a vision for building next-level application security that developers and security teams love to use. We have offices in Boston and Tel-Aviv as well as a global workforce of remote workers.

Our Culture Is Open, Inclusive, And Engaging, And We Work Hard To Foster a Company Where Everyone Feels Valued. Mend Is a Company That Lives By Its Values

• We are passionate about excellence
• We see the world from the customer’s perspective
• We are better together
  
  

• Amplify Developer Adoption: Increase free tools downloads and usage through targeted initiatives across developer communities, publications, organizations, and relevant distribution channels.
• Become a Marketplace Mastermind: Optimize Mend.io’s presence on leading marketplaces and open-source platforms to maximize discoverability.
• Collaborate & Create: Partner with our technical experts to craft engaging content (guest blogs, videos, documentation, etc.) that resonates with developers.
• Harness the Power of UGC: Fuel organic growth by implementing strategies to encourage user-generated content like reviews and testimonials.
• Conversion Champion: Design, track, and optimize conversion flows in collaboration with the sales development team.
• Team Collaboration: Team up with the marketing team to identify and leverage opportunities within various developer audiences.
• Always Learning, Always Leading: Stay ahead of the curve by researching industry trends, emerging technologies, and developer preferences to inform future marketing strategies.
  
  

• Possess a comprehensive understanding of developer ecosystems, platforms, tools, and technologies.
• Demonstrate a history of success implementing marketing initiatives within the tech industry.
• This hands-on role demands an individual who thrives on initiative and delivers success.
• Experience working with agencies and vendors is a plus.