Commercial Lead and Distribution Manager Israel

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Commercial Lead and Distribution Manager Israel

This role spearheads the mindset change of all the commercial teams under one leader who can demonstrate the "Dare 2 growth" mindset and act as a "change agent" when developing and implementing sales and brand strategies, managing customer contracts, and leading field sales force. The Commercial Lead oversees the Net Sales delivery for all channels with rigorous investment allocation and special attention to the sales force effectiveness. Excellence in trade initiatives’ execution with delivery of main KPIs such as growing market share of all brands and achieving overall customer satisfaction is essential. The job holder will be the accountable person for driving the CCC (core commercial cycle) to ensure delivery of all P&L and financial commitments (not only sales related but also inventory and cash flow related KPIs as well).

The role will be interacting, influencing, guiding, directing multiple stakeholders such as BU/Cluster/Local Marketing, Comex, Finance, Expert, Tech teams to drive these responsibilities.

Your role will include...

• Active participation in the set-up of the local wider commercial agenda.
• Manage the entire Distributor channels day to day commercial operations in Israel vis a vis our exclusive distributors in IL and PNA
• Identifies opportunities for business growth, focusing on future success. Acts as a critical voice of the customer internally, sharing customer and market insights that feed into robust brand and customer plans.
• Development and excellent execution of channel sales strategies, Key Accounts and key customer strategies driving Haleon’s brands’ market share growth by creating clear long term competitive advantage. Monitoring market dynamics, customer and shopper insights to anticipate changes and ensure timely reaction on them.
• Full accountability in driving CGF (customer growth framework) to decide trade investment allocations within customers based on strategic and future looking analysis to determine the roadmap for which customer to overinvest/maintain/cut. Drive net sales growth through NRM (Net revenue management) programs whilst ensuring full compliance with local SOPs and global policies. Excellent strategy and execution of net revenue management process providing key insights on brand pricing, price pack architecture, promotional strategies based on customer insights and driving rigorous G2N management.
• Lead the entire sales department and drive customer engagement initiatives to improve relationships and create JBP (joint business planning) with mass market and pharmacy key customers.
• Full accountability in increasing SFE (sales force effectiveness) metrics to improve sales force and expert force performance whilst ensuring programs are governed fully in compliance with global and local SFE guidelines and priorities.
• Designing, implementing the most optimal RTM (route to market) strategy in the face of market change and dynamics and constant challenge and revision based on changing needs. Focus on the improvement in recommendation to provide long term competitive advantage. Build and invest on infrastructure needed for a mix of digital/remote detailing and F2F detailing.
• Leading DRM (demand review meetings) and managing CCC (core commercial cycle) to ensure delivery of the commitments.

Why you?

Key Qualifications & Skills:

• University Degree preferably in Economics/ Business Administration
• Fluent Hebrew and English Language skills
• At least 10-12 years extensive experience in FMCG/OTC sales/commercial excellence in multinational companies
• 5 years’ experience at a director/leadership team member level
• Strong leadership abilities, empowering and developing a large business to execute with excellence along the consumer journey.
• Excellent and proven negotiations skills.
• Strong know-how and understanding of trade across all channels (current dynamics and how it is transforming for mid/long term to prepare our business accordingly).
• Strategic thinking / high degree of judgment and analysis / resilience / growth mindset.
• Significant experience in key accounts management, developing key accounts strategies and activation plans.
• Evidence of defining business strategy and execution at a leadership level.
• Experience in driving cross functional alignment especially with Marketing, ComEx, Finance, Supply Chain.

Preferred Qualifications & Skills:

• Experience of influencing senior business stakeholders through strategic thinking, planning, communication.
• Sound risk management experience and advanced compliance know-how.

Why Join Us?

The future of everyday health is changing. And we’re the people changing it. In front of us is an incredible opportunity to go beyond what any of us have done before. And make everyday health more achievable, more inclusive and more sustainable. For more and more people. So join us, as we build one of the world’s leading consumer healthcare companies. Join us to innovate our category-leading brands. To better understand people’s everyday health needs. To tackle the biggest barriers that stand in their way. To change individual and societal behavior. Join us to work with colleagues who share your restless energy. To explore your interests. To stretch yourself to do the best work of your career. And join us, as together we build a working experience that encourages us all to lead happier, healthier, more productive lives. The way we see it, every day is an opportunity for better. And we’re going all in to realize it.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. what the opportunities are.