Senior PPC Campaign Manager - Ecommerce

Senior PPC Campaign Manager - Ecommerce

Company: COBRA

Location: Tel Aviv, Israel District Center

With over 30 years in the automotive industry, COBRA has built a reputation for quality and innovation. We specialize in a range of products, from security systems and multimedia to vehicle comfort and safety. Our dedication to product quality means we consistently bring advanced technology to the market. This includes state-of-the-art navigation systems, communication suites, and even tailored installations for luxury vehicles. Join COBRA, where tradition meets innovation, and contribute to the ever-evolving automotive landscape.

COBRA is seeking an experienced Digital Campaign Manager with a focus on PPC to join our dynamic marketing team in Tel Aviv. In this collaborative environment, the candidate will primarily target the automotive sector and is expected to bring strong analytical skills to drive data-driven decisions.

Responsibilities:

• Develop, execute, and optimize PPC strategies across multiple platforms (Google Ads, Bing, Facebook, etc.) to increase revenue and achieve ROI goals.
• Manage substantial monthly PPC budgets, ensuring efficient spend and maximum return on investment.
• Conduct thorough keyword research, ad copywriting, and A/B testing to continually improve campaign performance.
• Analyze and interpret complex campaign data, providing actionable insights and making strategic adjustments to optimize results.
• Stay ahead of industry trends and platform updates, applying best practices to maintain and grow campaign performance.
• Collaborate with cross-functional teams (SEO, content, design, etc.) to enhance overall digital marketing efforts.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum of 5 years of experience in PPC campaign management, specifically within the e-commerce sector.
• Demonstrated success in managing and optimizing large-scale PPC campaigns with budgets exceeding 200K USD per month.
• Proficiency with PPC platforms (Google Ads, Bing Ads, Facebook Ads Manager), and tools (Google Analytics, Tag Manager, etc.).
• Strong analytical skills, with an ability to translate complex data into actionable insights.
• Excellent communication and team leadership abilities.
• Current PPC certifications (Google Ads, Facebook Blueprint, etc.) are highly desirable.

Working Hours: Full-time position, from 08:30 to 17:00.

Location: The role is based at the company's offices.

To join our ambitious team and drive our digital campaigns to new heights, apply now!