Senior Product Marketing Manager

Join our amazing Marketing team as a Product Marketing Manager!

Cyolo is an innovative cybersecurity startup that is transforming the Zero Trust Access landscape. With $60 million raised in Series B financing, we are well-positioned to grow and execute our vision for a more secure and better-connected world.

At Cyolo, we are building a team of highly motivated, resourceful, and authentic individuals who are passionate about learning, collaborating, and making an impact.

Think you would be a great fit? Apply now!

Roles & Responsibilities

• Identify and be familiar with trends and messaging in the market
• Own the creation and delivery of competitive analysis
• Working with sales and customer success, identify product gaps then work with the product management team to articulate requirements that will ensure the success of the product in the market
• Develop a competitive pricing strategy that captures our unique features and differentiators
• Create impactful messaging that engages prospects and communicates a compelling value proposition
• Partner with demand generation to support promotional and demand generation campaigns with impactful messaging
• Deliver product launches to technical and non-technical audiences
• Create product content that can be leveraged by the sales team, such as white papers, videos, blog posts, demos, webinars/theater presentations
• Provide quarterly metrics on product marketing activities
• Manage industry analyst relationships
• Help with sales education/training

Requirements

• 3+ years working in relevant positions in the Cyber Security industry - must
• 6+ years of experience in product management \ product marketing \ technical GTM roles
• At least 2 years as a Product Marketing Manager in the Cyber security \ networking fields at a Startup
• Technical background in software, networking, and cybersecurity domains - tech-savvy
• Excellent storytelling skills, to win credibility and mind share from internal and external stakeholders
• Strong English and grammar skills - native level is a must.
• Proficiency in writing content, white papers, and case studies
• Experience developing compelling customer-facing messaging, content, and sales collateral
• Demo technical products across a wide array of audiences, from partners to sales and customers
• Experience supporting channel and partner marketing messaging
• Experience performing market research and building a competitive analysis
• Strong analytical and quantitative skills
• Experience in crafting successful content strategies (i.e. planning, strategy, execution, and distribution) throughout the entire buyer journey
• Ability to jump in and create something from the ground up with limited supervision
• A flexible, creative, and independent mindset