Ad Ops Specialist

We are a global consumer goods company, devoted to creating revolutionary juvenile products. As we keep growing, we are looking for an Ad Ops Specialist to join our Marketing team in Herzliya.

As Ad Ops Specialist you will manage the company's growing email marketing & affiliate sales channels, execute marketing campaigns to drive traffic/increase sales, and analyze the e-commerce stores' performance to identify trends and opportunities. An ideal candidate is a tech-savvy person with strong analytical skills and a passion for technology.

Main Responsibilities:

• Email marketing - develop and execute email marketing campaigns to engage customers and drive traffic/increase sales (does not include content creation). Segment email lists and create personalized experiences. Analyze performance and optimize automated flows.
• Affiliate program - manage & optimize paid campaigns through the CJ Affiliate network. 
• Analytics and optimization - analyze the performance of e-commerce stores and marketing campaigns: track goals, identify trends, better understand customer behaviour, and provide data-driven recommendations for optimization. Produce reports and develop dynamic dashboards to track KPIs & business goals. 
• Find new ways and systems to scale our e-commerce activities.

Requirements:

• 2-5 years of relevant work experience 
• Strong analytical & technical skills 
• Understanding of digital marketing terms & best practices (PPC & SEO & CRO) 
• Proficient in and experience with data analysis tools - Google Analytics & Excel 
• Excellent verbal and written communication skills in English
• Proficient in PowerPoint 
• Strong interpersonal skills: ability to work independently and in a team environment, self-learning ability and strong time management skills 
• Advantage - Experience in PPC advertising
• Advantage - Bachelor’s degree - Information Systems / Communications / Computer Science 
• Advantage - Knowledge of HTML / CSS / Google Tag Manager
• Advantage - Experience with Email/SMS marketing softwires (Klaviyo in particular)

This is a full-time position.

on-site – Herzliya office.

Please send your CV in English to [email protected]