Playtika Holding Corp. is a leader in interactive entertainment delivering personalized immersive experiences to millions of loyal players across a diverse portfolio of games. Founded in 2010, Playtika was among the first to offer free-to-play social games on social networks and, shortly after, on mobile platforms. Headquartered in Herzliya, Israel, and guided by a mission to entertain the world through infinite ways to play, Playtika has more than 3,500 employees in offices worldwide including Ramat-Gan, Berlin, Vienna, Helsinki, Chicago, Las Vegas, Newport Beach, Sydney, Kyiv, Bucharest, Minsk, Dnepr, and Vinnytsia.

The mobile gaming industry is competitive and certain roles require a great deal of technical expertise. Playtika is recruiting for a limited number of roles requiring unique skills and experience.

We are looking for a User Acquisition Manager to join our team and take part in delivering enjoyable experiences for Playtika’s existing players across the globe throughout our network of games.

You will be joining an innovative team, work in a dynamic environment and be the focal point for all retargeting activity channels.

Responsibilities:

• Develop an efficient partner recruitment process, including lead qualification and relationship building, aligned with business objectives and evaluated based on metrics and KPIs.
• Develop and execute user acquisition strategies that align with business goals and objectives, including identifying new opportunities for growth and expansion.
• Manage and optimize large-scale campaigns across multiple marketing channels to effectively engage new users, using data-driven insights to continuously improve performance.
• Establish and maintain relationships with key stakeholders across the mobile gaming industry, including publishers and marketing partners, to explore new partnership opportunities and drive business development efforts.
• Conduct market research and analyze user behavior to identify new trends and opportunities in the mobile gaming market, and use this information to inform marketing and business development strategies.
  
  

• 1+ years of experience as a User Acquisition Manager/Media Buyer.
• Sharp-minded and “out of the box” thinker and a passion for both marketing and analytics.
• Ability to lead projects from A to Z with a positive "can-do" attitude.
• Good analytical skills, with the ability to analyze data, draw conclusions, develop actionable recommendations and implement them.
• Proficient with Excel - a must.
• Initiative & leadership capabilities.
• Fluent English – a must.
• Gaming and/or online marketing enthusiast - an advantage.