Data/Business Analyst - Marketing

Data/Business Analyst - Marketing
Job Description
As a Business Analyst, youll be a strategic partner, transforming data into impactful decisions that drive our North Star goal. In your day-to-day, you will:
Drive decision-making by defining initiatives, measuring impact, and providing proactive recommendations from deep-dive analyses
Research, define, and rigorously analyze key metrics, understanding root causes and ensuring valid, actionable measurement using statistical methods
Leverage Generative AI and Large Language Models to enhance data exploration, automate analysis, and accelerate insight generation
Lead the design, execution, and interpretation of A/B tests and experiments, guiding product and marketing strategy
Analyze complex user funnels and journeys to identify friction points and optimize paths for engagement and conversion
Pioneer automated tools and build advanced dashboards to empower stakeholders with actionable insights and foster a data-fluent culture

דרישות:

3+ years of experience in quantitative analysis on large data sets, preferably from an online/tech company
Education in a field emphasizing quantitative analysis (such as industrial engineering, finance, statistics, economics, etc.)
Proficient in SQL - writing, optimizing, and managing complex queries
Hands-on experience with Python/R for advanced analysis, or leveraging AI/ML/LLMs for insights as well as data visualization tools such as Tableau and Power BI - an advantage
Excellent visualization and presentation skills
Highly independent, proactive, and a fast learner, capable of prioritizing in a dynamic environment and fostering cross-functional collaboration
Solid understanding of A/B testing methodologies and statistical principles for effective experiment design, execution, and interpretation. המשרה מיועדת לנשים ולגברים כאחד.