Marketing Director Israel

Description:

SolarEdge is a visionary leader in smart energy technology, committed to harnessing the power of the sun to create a sustainable future. SolarEdge's DC-Optimized technology maximizes energy production and drives innovation in energy storage and EV charging solutions for both residential as well as commercial applications. With a steadfast commitment to innovation and sustainability, SolarEdge is leading the way towards a brighter future.

 We are seeking a strategic a results-driven and analytical Marketing Director to lead our marketing efforts in Israel. The ideal candidate is based in Israel, fluent in Hebrew, has a strong background in B2C lead generation, can turn strategy into action, spot new opportunities, lead bold campaigns, craft powerful narratives, and build partnerships that move markets.

Responsibilities:

• Develop and implement a comprehensive marketing and growth strategy across acquisition, conversion, and retention identifying and activating new growth levers.
• Create and manage the annual marketing budget, ensuring strategic allocation and ROI-driven execution of online and offline initiatives.
• Lead data-driven B2B and B2C campaigns leveraging digital advertising, content marketing, SEO/SEM, and performance marketing.
• Develop and optimize ABM programs to accelerate sales and revenue growth.
• Manage social media presence and PR activities with agencies and media partners to enhance brand reputation.
• Collaborate with clients, partners, distributors, and installers on co-marketing initiatives to expand market share.
• Produce high-impact content - case studies, presentations, social campaigns, and thought leadership to strengthen brand authority.
• Align marketing with sales strategy to drive business development and regional growth.
• Deliver quarterly performance insights and strategic recommendations to leadership.
• Ensure brand consistency across all marketing channels and maintain a strong regional presence.

• 8+ years of experience in marketing, preferably in renewables, technology, power electronics, or electric vehicles.
• Proven success in B2C and B2B lead generation, digital marketing, and campaign execution.
• Experience with CRM tools, automation platforms, and data-driven marketing strategies.
• Strong project management skills, including experience with cross-regional initiatives and multi-channel marketing.
• Analytical mindset with the ability to track and optimize marketing performance.
• Proven track record in a revenue-driven setting, specifically leading operational initiatives that directly impacted the sales results, scaling, and efficiency of the business.
• Fluent in English and Hebrew.
• Excellent communication and collaboration skills, with the ability to work across teams and cultures and with clients and partners.
• Self-starter with a strategic mindset and the ability to work independently.

Personal skills: 

• Strategic thinker with the ability to work under pressure and meet deadlines.
• Strong multitasking and cross-team collaboration skills.
• Excellent people management and communication abilities.
• Meticulous planning and organizational skills with a sharp attention to detail.
• Data-driven decision-maker with solid analytical skills.

SolarEdge recognizes its talented and diverse workforce as a key competitive advantage. Our business success is a reflection of the quality and skill of our people. 

SolarEdge is committed to seeking out and retaining the finest human talent to ensure top business growth and performance.