Channels Product Marketing Manager (Maternity leave)

Company Description

Wix makes it possible for anyone to succeed online. Since 2006, we’ve grown to around 5,500 employees in 22 countries, launched over 40 products, and serve over 243 million users and their visitors worldwide. At Wix, we push you to innovate, evolve in non-traditional ways, and collaborate. We operate in small teams that work closely together at a high level.

Although we’re already industry leaders in web creation and business, our work is nowhere near done. Our goal is to become the main engine of the Internet so we can create a more open web for all.

Job Description

We are seeking a dynamic and results-driven Product Marketing Manager to work with our channel partners’ marketing teams to enhance their marketing initiatives related to Wix. In this role, you will:

Work with channel partners’ marketing teams to guide their marketing initiatives and ensure alignment with Wix’s brand and messaging

Oversee and approve marketing assets developed by partners, ensuring they adhere to brand guidelines and best practices

Provide constructive feedback and recommendations for improving marketing assets, including content, visuals, layout, CTA, etc.

Collaborate regularly with partners to monitor their marketing funnels, identify areas for optimization, and suggest initiatives to enhance performance and increase conversions

Track and analyze the effectiveness of partners’ marketing efforts, providing insights and reports to drive continuous improvement

Build and maintain strong relationships with channel partners, acting as the primary point of contact for marketing-related inquiries and support

Qualifications

Minimum of 3 years of experience in marketing, with a focus on partnership or channel marketing preferred

Proficiency in marketing tools and platforms, including CRM, analytics, and content management systems

Excellent verbal and written communication skills, with the ability to provide clear and concise feedback

Strong analytical abilities to monitor performance metrics and derive actionable insights

Ability to think creatively and provide innovative solutions to marketing challenges

Demonstrated ability to work effectively with cross-functional teams and external partners

Strong attention to detail and a commitment to delivering high-quality work

Additional Information

We are the Channels Marketing team at Wix. Wix Channels is a business unit that partners with companies that resell Wix services to their customer base. Our channel partners, which include esteemed companies like VistaPrint, LegalZoom, and Mailchimp, serve a large customer base of SMBs. The primary objective for Wix is to leverage these partnerships to attract new sources of traffic and users. For our channel partners, this collaboration enables them to offer their customers a comprehensive suite of solutions to meet their business needs.