SEO Manager

We are looking for a passionate SEO & ASO manager to join our growing SEO team. The SEO Manager will take part in building Plus500’s organic marketing strategy and will be responsible for executing the search engine optimization (SEO) strategy in particular.

Our ideal candidate must be a highly motivated, data-driven self-learner with strong analytical skills and prior SEO experience, preferably dealing with worldwide markets.

Key Responsibilities:

Off-Page - Manage organic backlinks opportunities to effectively build Authority, identify and resolve missed opportunities, create and improve link outreach campaigns, and review sites.

Grow and improve organic performance metrics and identify new SEO opportunities.

Provide SEO insights and recommendations based on on-page reviews, keyword research, and competitive analysis.

ASO - Implement ASO strategies to maximize app visibility and ensure top rankings in relevant app stores. Track, analyze, and research keyword performance, conduct A/B testing and optimize rankings across multiple languages. Stay updated on the latest ASO and mobile marketing trends, and introduce innovative ideas, tools, and platforms to enhance ASO efforts and drive organic growth.

Content Optimization - Perform content gap analysis, develop precise briefs for content writers to identify trending opportunities, and review content for accuracy and effectiveness.

Monitor technical SEO issues and improve the site’s performance based on the most up-to-date metrics.

Content marketing - Conduct research to create high-quality, insights-driven content.

Contribute to the efforts of the marketing department and SEO team while performing end-to-end tasks.

Keep up with the latest trends in search engine optimization and Google algorithm changes.

Requirements:

Bachelor's Degree

Excellent English

High analytical skills

Proficiency in SEO basics – Keyword analysis, competitive analysis, off-page, on-page, and SEO content development and optimization.

2 years of experience in SEO

Experience with SEO practices & tools (e.g.: Ahrefs, SEMrush, Google Analytics, Google Search Console, Moz, SimilarWeb, etc.)

ASO experience

Team player who can build strong relationships with peers and stakeholders

Ability to work within a team and independently

Reason for hire:
rep