Marketing Manager

PROFTIT, an international company provides the unique management software for the Fintech industry, enables businesses to create extraordinary customer relationships with the most innovative, flexible and affordable CRM solution in the market.

We are seeking a B2B Marketing Manager who will be our key employee and build our marketing department.

What are we looking for

Business lead flow through high quality branding efforts
Develop and implement effective B2B marketing strategies that align with the company’s goals and objectives
Collaborate with other departments, such as sales and product development, to ensure seamless communication and alignment of marketing efforts.
Manage relationships with external vendors, agencies, and contractors
Drive hands-on the digital marketing capability (SEO, PPC, Marcom, etc.)
Manage the offline marketing strategy of the company.
Lead the messaging, positioning, content creation, solutions marketing, and delivery of marketing experiences that engage the target customer base
Create and drive the global marketing strategy
Develop and implement a cohesive marketing plan to increase brand awareness
Set current and long-term goals for internal teams
Monitor all marketing campaigns and improve them when necessary
Prioritize marketing projects and allocate resources accordingly
Conduct market analysis to identify challenges and opportunities for growth
Track competitors’ activities

Requirements:

5 years of B2B hands-on marketing experience - must!
You have a good knowledge of marketing, including brand marketing, content management, digital marketing & performance marketing
Demonstrable experience designing and implementing successful marketing campaigns
Solid knowledge of managing all marketing activities throughout the company
Experience with digital marketing tools and techniques
You have a pulse on what's cutting edge in marketing and our industry
Strong leadership skills
Excellent communications skills
Strong analytical and project management skills
Strategic mindset with Ability to manage multiple priorities and deadline
Leadership experience
Success working in fast-paced environments leveraging modern marketing tools
Experience with external-facing marketing activities including blogging, interviews, PR, conference presenting and panel discussions.
Experience in the core areas of B2B marketing, including brand definition, publishing external communications and drafting collateral
Significant B2B marketing experience to grow the business