Growth lead

Growth Lead

Roundforest, one of the world's most impactful shopping recommendation companies, is searching for a talented Growth Lead to join our fast-moving team.

For the past decade, we've helped tens of millions of users make smarter shopping decisions worldwide - and now we’re building the next generation of experiences and systems that drive paid acquisition performance at scale.

This is a key strategic hire: the Growth Lead will be a person responsible for shaping both the user-facing acquisition experiences and the internal tools and automations that power them.

What makes Roundforest and this role unique?

At Roundforest:

We value talent and grit above all else.
We believe in sharing our success directly with our employees.
We operate in agile, high-paced teams to drive innovation.
We give our people full ownership to test, build, and scale ideas that drive real business impact.

As our Growth Lead, you’ll:

Design, build, and scale high-performing paid acquisition funnels (from ad click to purchase) that drive measurable revenue impact.
Strategize, execute, and experiment with new user experiences - quizzes, landing pages, and ad-to-page flows - to improve conversion and ROI.
Develop and refine internal growth tools and automations, partnering with engineering and data to make our acquisition systems smarter and faster.
Leverage data and insights to guide decision-making, applying a test-and-learn mindset to every stage of the funnel.
Collaborate cross-functionally with design and performance teams to align creative, technology, and growth goals.
Report directly to the COO and lead a growth team

Requirements:

We’re looking for someone with a ׳hop margin׳ – an individual ready to take a leap in their career, step out of their comfort zone, and grow with us. Are you the one we're looking for?

4+ years of experience in growth marketing, paid acquisition, CRO, or a similar role.
Strong understanding of paid media mechanics (Meta, Google Ads, etc.) and how to optimize for performance.
Proven track record in creating or optimizing funnels, landing page experiences that drive measurable results.
Analytical mindset - fluent in using data to guide decisions and experiments (GA4, Looker, Hotjar, etc.).
Comfortable collaborating with developers, designers, and data teams; able to translate needs into clear specs.
Hands-on and resourceful - you can test, build, or coordinate the building of what’s needed.

Advantages (not a must)

Experience with marketing automation, API integrations, or no-code tools (Zapier, Webflow, Airtable, etc.).
Familiarity with AI tools for creative testing or campaign optimization.
Background in product management or technical marketing.
Understanding of attribution models and tracking setups.
Previous experience in e-commerce or performance-driven environments.

Persona

You’re a builder at heart - curious, analytical, and never satisfied with “good enough.”
You love understanding how people move through digital experiences and finding ways to make that journey faster, simpler, and more profitable.
You’re comfortable switching between strategy and execution, and between creative thinking and technical detail.
You thrive in fast-paced environments, you enjoy autonomy, and you care deeply about measurable results.

Work from home:
Hybrid