B2B Video Content Creator

Why Join Us?

We are looking for a talented and collaborative B2B Video Content Creator to join our growing Demand Generation team.

This expert storyteller would be charged with ideating, storyboarding, scripting, producing, and editing performance marketing videos to drive engagement and influence buying decisions for our target audience. The ideal candidate will be a persuasive marketer with a creative visual mind who can take a variety of subjects and create compelling video content around them.

Key Responsibilities
Lead video marketing for the Check Point Demand Generation team – from ideation to production
Continually develop new and breakthrough ideas and new ways of conveying our unique value proposition that will compel our target audience to move
Own scripting and storyboarding of all new video assets
Edit digital marketing videos to ensure they meet brand standards, including trimming, cutting, and sequencing clips and adding effects, graphics, and transitions
Collaborate closely with other marketing team members and external agencies to execute campaign strategies and align video content with marketing objectives
Create visually compelling digital video graphics that enhance the overall quality and impact of the videos
Ensure excellent video and audio quality, including color correction, balancing, and syncing
Assist with other video and audio editing-related tasks, such as creating soundtracks and voice-overs
Monitor industry trends and emerging techniques in video production to stay updated with the latest advancements and incorporate innovative ideas (including generative AI) into projects
Analyze video editing strategies and results, providing insights and recommendations to optimize video content performance and engagement
Stay current with the latest video editing and post-production software and technologies to ensure the use of cutting-edge tools and techniques
Qualifications
Experience in marketing communications and persuasive writing
2-4 years experience in video editing, preferably in digital marketing or related fields
Strong understanding of digital marketing strategies and the ability to align video content with marketing objectives
Being a video, camera and audio nerd
Experience with sound, lighting, and live video production
Experience with Adobe Premier, After Effects and other video software of AI video tools
Comfortable working with external suppliers, production companies, remote freelancer talent on various scales
Ability to work effectively in a team setting, collaborating with cross-functional teams to deliver projects.
Ability to manage multiple projects simultaneously, ensuring timely completion and attention to detail.
Excellent communication and organizational skills, with the ability to effectively convey ideas and meet project deadlines.