Measurement Partner, IL

Responsibilities
Why TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo?
Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

Team Intro
The Marketing Science Measurement team plays a vital role in deciphering the impact and efficacy of advertising campaigns on our platform. Our primary mission is to collaborate closely with advertisers to analyze, evaluate, and optimize their campaigns effectively. By leveraging data-driven insights and advanced analytical techniques, we provide measurement tools and methodologies through which clients can accurately assess advertising performance. Ultimately, our goal is to drive significant behaviour change and deliver measurable results for our partners.

About The Role
TikTok is looking for a full-time Measurement Partner. This role will primarily partner with leading performance advertisers and agencies in Israel to help measure the effectiveness of their investment in our platform. In addition, this role will partner with key cross-functional teams such as Sales, Product Marketing, Solution Engineering, and Business Marketing to ensure that clients and agencies have best-in-class support.
We are seeking a motivated and empathetic individual with strong analytical skills, aiming to develop our Marketing Science discipline. Success in this role within a rapidly expanding environment depends on execution, curiosity, and a commitment to data-driven thinking, while giving priority to the empowerment of others.

This role will primarily partner with performance advertisers on TikTok, ranging from Retail and eCommerce to Entertainment and Media advertisers. Working across both the mobile and cross-platform space, this role offers the opportunity to build measurement programs that directly influence global measurement strategy.

Responsibilities
- Partner primarily with clients and agencies to provide good measurement that can lead to a better understanding of their performance on the platform
- Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients
- Develop customized analyses addressing the unique challenges of key clients, utilizing advanced techniques, with the aim of proving the effectiveness and impact of our platform
- Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams
- This role will be located in Tel Aviv
Qualifications
Minimum Qualifications:
- At least 4-5 years of experience with digital advertising, large marketing-related organizations, or measurement suppliers
- A track record of inferential problem-solving through experimental design and analytical methods
- A track record of driving client decisions with clear communication and team collaboration
- Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made is a must-have skill
- Interest in working in a fast-paced environment with global talent
- Excellent verbal and written language skills in English and Hebrew

Preferred Qualifications:
- Relevant bachelor's degree in a quantitative field; graduate degree within a science, mathematics, operations, business, digital marketing, or research field
- Experience with advertising agencies or complex marketing data-driven organizations
- Familiarity with experimentation, incrementality testing, attribution, and media mix modeling
- Familiarity with privacy-first innovation for measurement systems
- Experience with executing custom analytical work with SQL, Python, or R

D&I Statement:
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.