Marketing Team Lead

Location: ISRAEL
Job description

We are a fast-growing AI software start-up developing cloud-based AI solutions, and we’re looking for a hands-on Marketing Team Leader to drive our go-to-market efforts. The ideal candidate has proven experience in B2B and SaaS lead generation and is ready to take ownership of marketing strategy and execution in a dynamic, high-growth environment.

Responsibilities:

Plan and execute the go-to-market strategy for Plataine’s solutions, from market entry to scale.
Lead, develop and manage the marketing team and subcontractors.
Define and implement multi-channel marketing campaigns, including ABM, events, field marketing, and product marketing strategies to engage target audiences.
Develop and run demand generation campaigns and strategies to create qualified leads.
Leverage data-driven decision-making to analyze campaign performance, market trends, and customer feedback, iterating on strategies to optimize results.
Lead PR activities and communication with media and analysts.
Act as a thought leader, producing compelling content, social media campaigns, webinars, and industry insights that establish Plataine’s leadership

Requirements:

3-5 years of experience in B2B/SaaS marketing for an enterprise software company
Proven experience managing, mentoring and developing a diverse marketing team
Experience developing lead generation and awareness programs in B2B markets
Outstanding writing skills and the ability to produce written materials quickly
Team player with a collaborative philosophy
Excellent communication and storytelling skills
Ability to manage multiple projects at various stages with multiple different priorities
Bachelor’s degree or equivalent required
Excellent English (read, write, speak)