Product Marketing Manager

Why Sola?

Because we believe AI should empower, not complicate. At Sola, you’ll work on a platform that simplifies cybersecurity for practitioners everywhere, combining cutting-edge technology with user-first design. Learn more about it here: https://www.youtube.com/watch?v=uqR6pAr58BQ

We’re looking for a Product Marketing Manager with cybersecurity experience who can sharpen our storytelling, build strong GTM motions, highlight the real value we deliver to users, and drive meaningful adoption and expansion.

Key Responsibilities:

Be the voice of the product and the customer. Turn real customer pains into crisp messaging that connects. Partner with Product to shape roadmap GTMs, translate features into customer-facing value, and keep messaging sharp and relevant.
Drive and execute cross-functional GTM. Coordinate with Product, Customer Success, and Marketing to focus GTM efforts on the stuff that moves the needle, product adoption, usage expansion, and upgrade conversion.
Create high-impact content. Deliver videos, decks, one-pagers, blogs, case studies, eBooks, keynotes, and data sheets.. You may not do all the hands-on work on your own, but you’ll manage each project end-to-end.
Amplify customer growth. Work closely with relevant teams to understand user behaviour, conversion funnels and friction points. Seize opportunities to help customers grow and succeed via Product and Marketing initiatives.
Use AI to do more, faster. We’re AI-first, and that’s not a tagline. You’ll need to have a solid understanding of AI tools (especially for content and ops), and use them to increase quality and speed without increasing headcount.

Requirements:

2-4 years experience as a product marketing manager within a cybersecurity company. You are comfortable engaging relevant audiences in the field.
Strong ability to translate technical capabilities into simple narratives and buyer‑centric value.
Experience in end-to-end GTM planning and execution, including content creation & enablement.
Excellent people skills and high comfort levels working across departments and stakeholders.
Excellent written & verbal communication in English