Product Marketing Manager

WSC Sports is looking for an experienced full-stack product marketer to join our growing product marketing team.

If you are passionate about bringing new tech solutions to the market, love the sports business world, and the words product-market-fit give you goosebumps, you may want to keep reading.

What you’ll do:

Own the positioning, messaging, value offering, and marketing strategy responsibilities for some of WSC Sports’ most exciting products, with the goal of driving product adoption and growth.
Work closely with the product team, maintaining full understanding of product roadmap, business objectives and challenges.
Plan and execute go-to-market plans to achieve product business objectives through dedicated campaigns, sales & account management enablement, content creation, and education.
Work alongside product and customer-facing teams to identify and act on new growth opportunities.
Develop sales, educational and growth-driven content such as videos, blogs, guides, webinars, and other sales enablement assets to help drive Business Development and Account Management teams toward their business goals.
Initiate, plan, execute, and coordinate projects involving multiple stakeholders.

Requirements:

What you’ll need:

3+ years experience in a B2B/SAAS company focused on building and executing product marketing and GTM strategy.
Outstanding communication, copywriting, and presentation skills in English (written & verbal).
Excellent visual communication skills - capable of turning technical concepts into clear value-focused stories through an image.
Superb project management capabilities - being able to lead and influence cross-functional projects and teams from launch day all the way to execution performance analysis.
Experience working with product and engineering teams and being comfortable with technical products and language.
A data-driven mentality - the ability to turn measurements into actionable insights.
An intrapreneur - a self starter who approaches problems, solutions, and complex processes with a positive approach and true passion.
Hands on experience with various marketing tech-stack solutions.
A passion for sports, the culture around it, and the business that drives it.

Work Model:
Hybrid