Brand & Customer Manager - Cardiovascular

we are looking for a Brand & Customer Manager.
The Cardiovascular Product Manager will lead the local Israeli market strategy and end-to-end product management for the Cardiovascular portfolio. This role is responsible for driving brand strategy, commercial planning, cross-functional alignment, execution excellence, and continuous performance optimization to support sustained business growth and meaningful impact in the cardiovascular therapeutic area.
The role requires a strategic and commercially minded leader who can mobilize diverse cross-functional teams through personal example, creative thinking, and deep understanding of the cardiovascular market. The Cardiovascular Product Manager will combine strong commercial acumen, rigorous financial forecasting, and budget ownership with a patient-centric and science-driven approach, translating complex medical data into compelling marketing strategies and impactful messages that support meaningful clinical behavioural change.
Key Responsibilities:
Lead and manage the Cardiovascular portfolio strategy, ensuring strong brand performance, execution excellence, and alignment with business priorities.
Develop and implement strategic brand plans based on in-depth market analysis, identification of commercial opportunities, and clear business priorities within the cardiovascular therapeutic area.
Drive organizational synergy through strong and ongoing leadership of cross-functional teams, including Access, Medical, Regulatory, and other key stakeholders, in a dynamic and agile environment.
Cultivate and manage strategic partnerships with Key Opinion Leaders (KOLs) and other external stakeholders at both national and global levels.
Maintain strong interfaces and strategic collaboration with local, regional, and global internal teams to ensure alignment and execution excellence.
Engage key stakeholders across the healthcare ecosystem, including Sick Funds, Ministry of Health, and additional strategic partners, to support market readiness and successful adoption.
Lead development of marketing strategies and communication plans by translating complex scientific and medical data into compelling, patient-centric messages that support clinical behavioral change and brand success.
Continuously map and analyze the patient journey, competitive landscape, and broader healthcare ecosystem across all relevant dimensions to inform strategy and execution.
Demonstrate operational agility, superior problem-solving skills, and the ability to prioritize and manage a high volume of complex tasks in a fast-paced environment.
Monitor and analyze product performance, market trends, and business outcomes to drive data-based decisions and continuous optimization.
Ensure full compliance with regulatory requirements, company policies, and market-specific standards across all product-related activities.
Own financial forecasting, P&L responsibility, and budget management with rigorous tracking and reporting to maximize return on investment.