Marketing Operations Manager (maternity leave replacement)

Were looking for a data-driven and detail-oriented professional to join our marketing team as a Marketing Operations Manager (maternity leave replacement). Youll be the operational backbone of our marketing engine - ensuring smooth system operations, reliable data, and clear reporting that drives decision-making. This position combines marketing operations and marketing analytics, ideal for someone who loves both structure and insight - from setting up campaigns to uncovering whats really moving the needle.

Responsibilities
Manage and optimize HubSpot for campaigns, lead management, workflows, and automations.

Ensure data accuracy and integrity across marketing tools and CRM.

Set up campaign tracking, UTMs, and dashboards to monitor performance.

Support marketing and sales alignment through clear lead flow and lifecycle tracking.

Help execute campaigns with technical setup, segmentation, and reporting support.

Build and maintain dashboards and reports (HubSpot, Excel, BI tools).

Analyze performance metrics across channels - web, email, paid, and events.

Track key marketing KPIs (leads, pipeline, ROI, conversion rates, etc.).

Provide insights and recommendations for optimizing performance and spend.

Support management with ad-hoc data analyses and executive summaries.