Product Marketing Manager - Growth & Personalization

We are looking for a Product Marketing Manager focused on User Experience, Conversion Rate Optimization (CRO), and data-driven growth. This role sits at the intersection of Product, Marketing, UX, and Data - acting as a strategic bridge between marketing needs and product execution, while driving measurable impact on user acquisition, activation, and retention.

Responsibilities
Lead Conversion Rate Optimization (CRO) initiatives across mobile and web, improving onboarding flows, user journeys, activation, and retention.
Define and track key product KPIs, analyze user behavior and marketing performance, and drive data-informed decisions to optimize ROI and growth.
Translate marketing requirements into clear product and UX specifications aligned with company strategy.
Collaborate closely with Product, R&D, Design, and Marketing teams to support go-to-market plans and feature launches.
Drive initiatives end-to-end, from research and strategy through execution and measurable impact.