Senior Product & Business Analyst (B2C)

We are looking for a senior, hands-on Product and Business Analyst to lead analytics within one of our core B2C app pods. This is not a reporting role. You will own the analytical direction of the pod, shape product decisions, and raise the bar on experimentation, rigor, and business impact.
You will work closely with Product, R&D, Monetization, and Marketing to drive onboarding, activation, retention, and revenue growth. The right candidate combines strong statistical depth with sharp business judgment and the ability to influence non-analytical stakeholders.
What You Will Own
Pod Performance Leadership
Own core product KPIs across onboarding, activation, engagement, retention, and monetization
Build and maintain a clear funnel view with defined breakpoints and drivers
Proactively identify risks and growth opportunities, not just respond to requests
Lead weekly and monthly business reviews with clear narratives and recommendations
Experimentation Excellence
Lead end-to-end A B testing lifecycle: hypothesis design, sizing, guardrails, analysis, and decision framing
Apply strong statistical thinking: power analysis, bias detection, novelty effects, false positives
Partner with PM and R&D to improve instrumentation and experiment quality
Ensure decisions are grounded in data and clearly translated into business tradeoffs
Data and Analytics Infrastructure
Work deeply with SQL across large datasets including DBT
Use Python for advanced analysis and experimentation workflows
Operate across Databricks, Redshift, AWS environments
Leverage Mixpanel and GrowthBook for behavioral analytics and experimentation
Build scalable Tableau assets that drive self-serve and reduce ad hoc noise
Define data quality standards in collaboration with Data Engineering
Stakeholder Influence and Cadence
Translate complex analyses into simple, actionable stories
Challenge vague assumptions and push for clarity in success metrics
Create structure and consistency in how the pod uses data
Raise the analytical standards across the team.