Senior Business Analyst (B2C Growth)

Datasets, Reporting & Dashboards: Build complex datasets that will be used for creation and maintenance of intuitive dashboards and recurring reports that effectively communicate key findings and recommendations to stakeholders and leadership.
Control and tracking: build and set up KPIs tracking system across the user funnel, from user acquisition to stickiness , retention and LTV.
Data Exploration: Leverage large and diverse datasets to uncover patterns, trends, and potential growth drivers across all marketing channels.
Insight Generation: Analyze and interpret complex B2C and user data (customer behavior, results, market trends) to identify key insights and opportunities for optimization.
Performance Optimization: Monitor key performance indicators (KPIs) to evaluate effectiveness, identify areas for improvement, and drive continuous optimization of user acquisition and engagement efforts.
Cross-Functional Collaboration: Partner closely with business managers, product teams, analysts, and data engineers to provide analytical support for strategic decision-making and business planning.
Process Improvement: Proactively identify opportunities to optimize analytics processes, automate reporting, and enhance data accuracy.