Content Marketing Team Lead

A global leader in performance marketing, is looking for a talented Content Marketing Team Lead to join us on our mission to simplify decision-making for millions!
What You'll Do
This role requires a proactive leader who can drive business impact, mentor a high-performing team of Content Marketing Managers, and push the boundaries of content innovation.
If you are a performance-focused leader who understands how content fuels revenue growth, optimizes conversion funnels and enhances user engagement, we want to hear from you!
Responsibilities:
Own Content as a Business Growth Driver
Take full ownership of content strategy and data-driven optimization efforts, ensuring a direct impact on performance KPIs across multiple verticals.
Work closely with the PPC, bizDev, product, and operation teams to ensure that content supports business needs and monetization goals.
Proactively identify content opportunities that improve user engagement, drive action, and increase business value.
Lead, Develop, and Elevate a High-Performing Team
Manage, coach, and challenge a team of Content Marketing Managers, setting clear expectations for impact, ownership, and accountability.
Foster a high-performance culture where content managers are strategic thinkers, not just content executors. Advocate for contents role in business success, ensuring it is a core part of decision-making in cross-functional initiatives.
Ensure team members have a clear path for growth, equipping them with skills in performance-driven content strategy, AI tools, and cross-functional collaboration.
Innovate and Optimize at Scale
Leverage AI and automation tools to increase efficiency without sacrificing quality.
Drive experimentationtest new content formats, engagement techniques, and UX optimizations to improve CTR, CR, and user trust.
Stay ahead of industry trends, competitor strategies, and emerging technologies to ensure our content remains best-in-class.