עדיין מחפשים עבודה במנועי חיפוש? הגיע הזמן להשתדרג!

במקום לעבור לבד על אלפי מודעות, Jobify מנתחת את קורות החיים שלך ומציגה לך רק משרות שבאמת מתאימות לך.

מעל 80,000 משרות • 4,000 חדשות ביום
חינם. בלי פרסומות. בלי אותיות קטנות.

חברה בתחום אינטרנט ודיגיטל

הרצליה

חברה בתחום אינטרנט ודיגיטל

הרצליה
מלאה

We are looking for a Marketing CI Specialist!
Our International Marketing team manages all types of marketing campaigns and ongoing marketing activities worldwide featuring our game studios. As the Marketing CI specialist, you will track market dynamics & trends, competitors, and players preferences in order to support, guide and enhance the units initiatives towards outstanding performance and visibility
Responsibilities:
Building industry reviews covering a wide range of market issues such as trends in players behaviors
Creating category performance reviews analyzing market share status, new games growth etc.
Monitoring competitors creative content for insights about messaging, visual trends & communication channels
Measuring campaign effectiveness gathering and analyzing all relevant brand KPIs to provide a full view of the campaign performance
Creating and building strategic workshops around branding & creative content development
Maintain the units knowledge base regarding any relevant industry reports, cultural trends, campaigns etc.
Develop and maintain the external social listening analytics, tracking the conversation around our games
Creating and planning Brands strategic briefs based on consumer insight.

Requirements:
3 years minimum experience in CI, strategic planning, consulting, or other research or strategy related role
Strong primary intelligence collection skills
Strong analytical & story telling skills
High proficiency in English - Strong verbal and written communication skills
Experience in working with various CI tools & platforms (e.g., Data.ai, Sensor Tower, App magic, Similarweb, Playliner, GameRefinery) - an advantage
Experience in working with DIY research platforms (e.g., surveyMonkey) - an advantage
Experience in the gaming industry - an advantage
Very strong Excel & PowerPoint skills
Exposure to BI dashboard.

This position is open to all candidates.