Brand Manager

A dynamic and innovative e-commerce company specializing in personalized jewelry. With a global presence and a customer-centric approach, leverages cutting-edge technology and data-driven strategies to deliver exceptional online shopping experiences.

As a Brand Manager, you will be the custodian of our brands image and identity. Your role involves developing and implementing strategies to enhance our brands presence, ensuring consistency across all touchpoints, and driving brand growth. You will work closely with cross-functional teams, including marketing, sales, product development, and external agencies to build and maintain a strong brand.

Responsibilities
Lead a team focusing on social media, influencer, PR, and branding development.
Brand Strategy Development: Create and implement strategies to meet business goals, conduct market research to understand consumer needs and competition, define brand positioning, messaging, and value propositions.
Brand Management: Oversee brand image, tone, and messaging, ensure consistency and monitor brand performance
Campaign Planning and Execution: Plan and execute campaigns, collaborate with creative teams on content and visuals, and manage budgets.
Market Research and Analysis: Analyze behavior and trends, track competition, and Use insights to innovate and optimize strategies.
Brand Advocacy: Build relationships with stakeholders, influencers, and media, ensure messages resonate with audiences.
Reporting and Metrics: Develop and present reports on brand performance and campaign results, Adjust strategies based on performance and market feedback.