Social Acquisition Manager

Description:

🌟 About the Role

The Social Acquisition Manager is a core driver of our growth engine, responsible for planning, executing, and scaling high-performance paid social campaigns globally. This role sits at the intersection of data, creative, and strategy, owning the full lifecycle of campaigns from ideation to optimization.

You’ll be expected to think like an owner: treating budgets as your own, constantly testing new angles, and identifying scalable opportunities. This is a hands-on role for someone who lives and breathes performance marketing, thrives on data, and leverages AI tools to move faster and smarter.

🌕 About Moonshot

Moonshot is a global leader in the ad-tech and performance marketing industry. Powered by our proprietary AI technology, we connect online consumers across multiple sectors with the vendors whose products best fit their needs. Our expertise spans Ad-Tech, iGaming, and Fintech, allowing us to operate at the forefront of some of the most exciting and competitive industries in the world.

✅ What We’re Looking For?

• 2–5 years of hands-on experience managing paid social campaigns (Meta is a must; TikTok is a strong advantage).
• Proven track record of scaling campaigns with measurable results in global markets.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Creative thinker with a deep understanding of what makes high-performing ads.
• High level of ownership and accountability, treats budgets as if they were personal funds.
• AI-first mindset with hands-on experience using AI tools to enhance performance and productivity.
• Excellent written and verbal communication skills in English.
• Highly organized, detail-oriented, and able to manage multiple campaigns simultaneously.
• Experience in highly competitive verticals (e.g., iGaming, casino, sports betting, fintech) is a strong advantage.

🧩 Who Are You?

You're a performance-driven marketer who combines analytical thinking with creative intuition. You’re curious, resourceful, and constantly testing new ideas. You don’t just run campaigns, you look for ways to scale them. You move fast, communicate clearly, and take full ownership of your work. You embrace AI, think outside the box, and are always pushing for better results.

 What You’ll Be Doing?

• Own and manage paid social campaigns across platforms (Meta, TikTok, Youtube, and others), from setup to scaling.
• Analyze performance data deeply to identify trends, insights, and growth opportunities, and act on them quickly.
• Develop and test creative strategies, angles, and messaging tailored to different audiences and markets.
• Work closely with creative teams to ideate, brief, and iterate on high-performing ad creatives.
• Continuously optimize campaigns (bidding, targeting, funnels, creatives) to maximize ROI and efficiency.
• Manage and allocate budgets responsibly, with a strong focus on profitability and scalability.
• Leverage AI tools and automation to improve workflows, analysis, and creative output.
• Stay on top of industry trends, platform changes, and emerging opportunities in paid social.
• Collaborate cross-functionally with Product, Data, and Marketing teams to align on growth initiatives.