Marketing Automation Specialist

Deloitte Digital is looking for Marketing Automation Specialist to join us at an exciting stage of expansion.

This is a unique opportunity to play a key role in a new and evolving practice, help define best practices, and learn from experienced professionals in the field.

We’re looking for a creative, tech-savvy team player with a strong interest in omnichannel workflows and marketing automation. In this role, you will work in a dynamic environment and take ownership of managing the marketing automation platform while helping us fully leverage its capabilities. You will collaborate closely with designers, developers, and project managers to support programmatic and operational initiatives across the full campaign lifecycle.

What you’ll do:

• Manage leading marketing automation platforms such as Salesforce Marketing Cloud and Adobe Journey Optimizer (AJO)
• Partner with management to define KPIs, build reports, and analyze campaign performance
• Develop recommendations to continuously improve campaign effectiveness
• Manage end-to-end campaigns, from ideation and configuration to segmentation, analysis, and optimization
• Create segments and audiences using SQL queries
• Handle client-facing responsibilities, including gathering business requirements, leading discovery sessions, and presenting demos
• Stay up to date on the latest marketing automation trends and best practices
• Work with both local and global teams

Requirements:

• Graduate of BA / BSC in Industrial Engineering / Salesforce Admin certification- Must
• Previous experience in email marketing and marketing automation (such as Salesforce Marketing Cloud, Pardot, Marketo, Accoustic etc)- Advantage
• Experienced with Digital Marketing: social media/ SEO / PPC campaigns/ CRO / - Advantage
• Familiarity with SQL – Advantage
• Familiarity with AMPScript – Advantage
• Basic knowledge in HTML/CSS
• High level of English (written and spoken)
• Tech-savvy mindset
• Quick on your feet with a pragmatic approach to problem solving
• Self-motivated, creative thinker with a “can-do” attitude

At Deloitte, we believe that diversity and inclusion are essential to our success, and we are committed to fostering an inclusive environment where everyone can thrive.