SEO Lead

About Us:

Bringoz is a leading software company providing an innovative end-to-end solution for managing delivery and logistics operations worldwide. Our technology empowers companies of all sizes to streamline logistics, enhancing efficiency for stakeholders from executives to drivers.

Join us in transforming global logistics with an exceptional team that values innovation, collaboration, and growth. 

The Role

You will own Bringoz's organic growth engine. Your mission is to make organic search our #1 customer acquisition channel by combining SEO, GEO, content strategy, technical excellence, and continuous experimentation.

Key Responsibilities

• Full-Funnel Strategy: Define SEO/GEO goals and KPIs, identifying high-impact opportunities across organic and paid channels.
• SEO Execution: Perform technical audits, optimize site architecture, metadata, and internal linking while executing off-page SEO, backlink acquisition, and strategic link insertion to drive Domain Authority and scale organic growth. 
• GEO: Develop and execute strategies to optimize visibility and presence within AI-driven search experiences and generative engines (e.g., ChatGPT, Perplexity, Google AI Overviews), ensuring content is structured and cited effectively in AI-generated answers.
• PPC Oversight: Monitor and analyze paid search (Google Ads) and social media campaign performance, to ensure alignment with overall acquisition strategy.
• Content & Growth: Build a content strategy focused on high-intent topics and SEO-driven landing pages that convert.
• Technical SEO: Work with engineering to improve Core Web Vitals, structured data, and site performance.
• Performance Tracking & CRO: Analyze and report on growth using GSC, GA4, Ahrefs, and SEMrush. Conduct constant A/B testing to improve ROI and conversion rates.

Success will be measured by

• Growth in qualified organic pipeline
• Revenue influenced by organic acquisition
• AI search visibility
• Keyword rankings
• Share of Voice
• Conversion rates
• SQL generation

Requirements

• 5+ years of experience in SEO with a proven track record of growing organic traffic; experience monitoring or collaborating on PPC and social media campaigns
• Proven experience in B2B SaaS / Technology companies
• Hands-on expertise with GA4, Search Console, Ahrefs, SEMrush, Screaming Frog, Looker Studio, HubSpot, and WordPress; familiarity with Google Ads and Social Campaign Manager
• Data-Driven: Strong analytical skills with the ability to translate complex data into actionable growth strategies
• AI-Driven: Comfortable leveraging AI tools (ChatGPT, Claude, Perplexity) to accelerate research, content production, and workflow efficiency

Nice to Have

• Practical experience with Google Tag Manager (GTM) for custom event creation, tracking setup, and analytics integration.