Head of Performance Marketing JB-5290

A fast-growing tech company that revolutionizes marketing and growth strategies using AI and data-driven solutions is seeking a Head of Performance Marketing. In this role, you will lead the company’s global user acquisition and growth efforts end-to-end, managing large-scale budgets, driving advanced digital strategies, and leading a high-performing team.

Responsibilities:

Campaign & Budget Management: Lead and scale multi-channel user acquisition activities (Search, Social, Native, Paid) while managing and forecasting significant marketing budgets.

Optimization & Data Analysis: Drive continuous improvement through data analysis, A/B testing, and growth experimentation to optimize ROI, CPA, LTV, and revenue.

Cross-Functional Collaboration: Partner with Product, Creative, and Analytics teams to align growth initiatives and scale internal operational processes.

Team Leadership: Lead, mentor, and mentor a talented performance marketing team.

Requirements

Experience: 5+ years in Performance Marketing/User Acquisition, with at least 2 years in a leadership/managerial role.

Market Expertise: Proven hands-on experience managing high-budget, performance-based acquisition campaigns for the US market.

Platform Skills: Strong expertise in key paid acquisition platforms (Google, Meta, or TikTok), with a deep understanding of funnels, attribution models, and conversion optimization.

Mindset: Highly analytical, data-driven, with strong leadership and collaboration skills.