Head of Marketing | Tel Aviv | Hybrid

Digital Marketing & Social Media Manager

We are seeking a talented Digital Marketing & Social Media Manager to lead and expand our digital presence across Israel. You’ll own content, social, and community—translating complex educational ideas into clear, engaging, and impactful digital experiences.

About the Company -

A cutting-edge EdTech platform empowering educators to make data-informed decisions on the topics that matter most to them. Already reaching thousands of schools across Israel, the platform is redefining how teachers learn from and act on data—faster, smarter, and at scale.

What You’ll Do?

- Build the marketing strategy for different audiences across the Israeli education ecosystem

- Lead the company’s digital presence, with a focus on communicating with educators

- Turn complex pedagogical content into clear, high-value digital content that educators trust and use

- Own end-to-end content production: short-form video (shooting + editing) and high-quality visual assets

- Build and manage digital professional communities, and engage meaningfully with principals, supervisors, and teachers

- Analyze performance and continuously improve content based on data and insights

What You Bring?

- Proven experience in building marketing strategies and launching new products to market

- Proven experience in video creation and editing (e.g., CapCut, Premiere) and strong graphic design skills (Canva at a high level / Adobe Suite)

- 2+ years of experience managing professional/B2B social media, especially Facebook and community-driven platforms

- Strong quantitative skills: ability to analyze, visualize, and clearly communicate content performance to internal and external stakeholders

- Excellent writing skills: ability to craft sharp, professional posts, short articles, and nuanced messaging

- Willingness and ability to work closely and consistently with public sector organizations

- Native-level Hebrew — required

What Sets You Apart?

- Strong presence and professional maturity: ability to represent the company with senior stakeholders, with sensitivity to political and organizational contexts

- High AI fluency and hands-on experience with AI tools

- Creativity: the ability to bring fresh ideas that connect pedagogy with digital content

- Familiarity with the education system in Israel: terminology, school dynamics, calendar, and structure — a significant advantage

- High-level proficiency in Arabic

Role Details -

- Hybrid: 4 days onsite in Tel Aviv, 1 day remote