Head of Product Enablement

Job Description

About Us
HiBob is transforming how modern companies manage their people and operations, bringing HR, Finance, managers, and employees together in one AI-powered system designed for the realities of today’s world of work. From people management and engagement to workforce planning and business insights, Bob helps organizations operate more efficiently, make smarter decisions, and build stronger cultures at scale. Today, more than 5,000 companies worldwide choose HiBob to power their people operations.

Who we are

The Global Enablement team helps HiBob’s GTM and Customer Success organizations execute at scale through structured, data-driven enablement programs. We empower our teams to become trusted advisors, product champions, and strategic partners to our customers.

HiBob’s platform, Bob, is transforming how modern businesses manage people. As one of the fastest-growing HR tech companies globally, we’re building a category-defining product and a customer experience that helps organizations thrive.

We’re looking for a strategic, hands-on leader to own and scale HiBob’s Product Enablement function.

As Head of Product Enablement, you’ll lead a team of Product Enablement Managers and define how our GTM and Customer Success teams learn, adopt, position, and drive value from HiBob’s rapidly evolving platform. You’ll work closely with Product, Product Marketing, Sales, and Customer Success leadership to ensure our customer-facing teams are ready to deliver impact at every stage of the customer journey.

This role is ideal for someone who combines strong enablement craft, people leadership, commercial understanding, and a passion for turning product complexity into clear, practical learning experiences.

• 6+ years of experience in Product Enablement, Revenue Enablement, Sales Enablement, or a related enablement role within SaaS

• Experience leading and developing enablement professionals

• Strong understanding of SaaS go-to-market motions and customer-facing teams

• Proven ability to build product enablement programs for launches, onboarding, certifications, or ongoing readiness

• Excellent stakeholder management and cross-functional collaboration skills

• Comfortable working closely with Product teams and translating product complexity into clear enablement

• Data-driven mindset with experience measuring enablement effectiveness

• Strong communication and facilitation skills

• Comfortable operating in a fast-paced, global environment

• Hands-on, pragmatic, and able to balance strategy with execution
  
  

• Lead, coach, and develop a team of Product Enablement Managers

• Set clear priorities, operating rhythms, and ways of working for the team

• Foster a culture of ownership, collaboration, and continuous improvement

• Define and execute HiBob’s product enablement strategy across GTM and Customer Success teams

• Align enablement priorities with business goals, product roadmap, and customer needs

• Identify capability gaps and build programs that improve product confidence, adoption, and customer impact

• Lead enablement for product launches, feature releases, and strategic initiatives

• Build onboarding, certification, and continuous learning programs that improve product fluency

• Create practical learning journeys that help teams position, demo, implement, and support HiBob’s product effectively

• Work closely with Product, Product Marketing, Sales, Marketing, and Customer Success leaders

• Translate roadmap updates and product changes into clear field readiness plans

• Create feedback loops between customer-facing teams and Product teams to improve adoption and customer outcomes

• Define and track enablement success metrics, including product adoption, time-to-productivity, certifications, and business impact

• Use data and feedback to improve enablement programs and delivery

• Share insights and recommendations with leadership stakeholders
  
  

• Equity Plan: Participation in the Company Share Options Plan
• Social Contributions and Keren Hishtalmut
• Employee Referral Program: $2,500 for each successful hire
• Wolt Benefit (meal card): ₪1,000 per month

• Private Health Insurance: Comprehensive premium medical coverage
• Sick Leave: Full payment from the first day of illness
• Wellness Benefits: Annual Headspace subscription and dedicated wellness programs
• Preventive Screening: Health screenings for employees aged 40+

• Paid Time Off: Competitive paid time off policy
• HiBaby: 3 weeks of additional fully paid bounding time for new parents
• Bob Balance Days: 4 additional company-wide "long weekend" days (one per quarter)
• Social Impact: 2 paid days per year for volunteering and social contribution
• Work from Anywhere: Temporary remote work option for up to 2 months (available after 6 months of tenure).
• Birthday Day Off: Enjoy a day off during your birthday month

• Hybrid Model: A flexible balance between office and home-based work
• Home Office Allowance: One-time stipend to ensure an ergonomic and productive home setup
• Transportation: Monthly travel allowance or parking arrangements
• Pet-Friendly: Dog-friendly office environment to support a stress-free workplace

• Social Events: Regular team-building and company-wide events, both local and global
• Professional Growth: A culture built on precision, performance, and ambitious career scaling