Director MarCom-Six Senses Tel Aviv (New Hotel Opening)

Duties And Responsibilities

As Director of MarCom, you will lead Marketing Department and plan the annual Marketing strategy to support Six Senses Tel Aviv business, creating a calendar of campaigns and events, developing an annual communication plan, optimizing Marketing budget and analysing market and competitors.

The duties and responsibilities will include: 

• Design and implement comprehensive marketing strategies to create awareness of the company’s business activities.
• Adjust the Marketing plan considering the above and formulate unique insights to better understand the consumer and contribute towards the overall business strategy.
• Supervise the Marketing department and providing guidance and feedback to other marketing professionals.
• Control Marketing budget and allocate resources amongst projects.
• Oversee Marketing team members responsible for various segments or projects (e.g., content, search engine optimization, advertising, email, branding, PR, social media) Produce ideas for promotional events or activities and organize them efficiently.
• Set annual KPIs and monitor department performance.
• Oversee the production of valuable content for the company’s online presence, editorial design and organizing the company’s publications.
• Build strong relationships with other departments to maximize ROI whilst ensuring deliverables are consistent with Six Senses quality standards. Build a healthy and motivating working environment and set regular meetings with other team members.
• Become the main referent for external parties such as media, third party agencies, stakeholders and potential clients and build strategic partnerships with them.
• Conduct general market research to keep abreast of trends and competitor’s marketing movements.
  
  

Qualification

To execute the position of Director of MarCom, you must have the required qualifications, technical skills, and experience in a similar role in luxury hotels with proven results and including the following:

• Possess a minimum of 7 years total experience in hospitality or hotels sales setting, with direct supervisory experience over a Marketing team, or an equivalent combination of education and experience.
• More than 3 years’ experience in a senior sales role is preferred.
• I have knowledge of social media multi-platform management experience. Understanding of media, community and business contacts locally, regionally and internationally.
• Knowledge of production methods in graphic arts, printing, film, radio and television. And a portfolio of quality writing samples, projects, campaigns, etc.
• Fluent in Hebrew and English.
• I must have the legal right to work in Israel at the time of application
  
  

The above is intended to provide an overview of the role and responsibilities for a Director of MarCom at Six Senses Tel Aviv. It is not and does not infer that the above is an inclusive and/or exhaustive list of the duties and responsibilities inherent in the position.

Six Senses Tel Aviv is an equal opportunity employer. This policy applies to all terms and conditions of employment.

Pre selected (under consideration) candidates will be contacted in early June regarding the next steps in the selection process.

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