Marketing Manager

 B2B Growth Marketing Manager

Reports to: VP of Marketing · Full-time

We're looking for a hands-on B2B marketer who owns the channels that drive the pipeline. You'll be the person who crafts the message, runs the campaign, measures the outcome, and iterates on the fly. If you love converting audiences into leads and leads into customers, this role is for you.

What you'll own

LinkedIn - Organic & Paid

Build and manage our LinkedIn presence end-to-end: editorial calendar, content creation, community engagement, and paid campaigns (Sponsored Content, Lead Gen Forms, retargeting). Optimize for MQLs, not just impressions.

Email nurture & automation

Design and execute multi-touch nurture sequences in HubSpot — from top-of-funnel awareness to MQL hand-off. Own list segmentation, A/B testing, and deliverability. Track open rates, CTR, and pipeline influence.

Conferences & events Marcom

Plan pre-, during-, and post-event campaigns to maximize ROI from industry conferences (online and in-person). Create event-specific collateral, landing pages, and follow-up sequences. Track pipeline sourced per event.

Marketing Collaborations

Identify, recruit, and manage external collaborators including industry experts, influencers, partners, and customers. Drive co-marketing initiatives such as guest blog posts, webinars, podcasts, and conference speaking opportunities.

Marketing reporting & optimization

Own your channel dashboards and metrics. Report weekly on MQLs, CPL, conversion rates and pipeline influence. Use data to prioritize spend and kill what isn't working.

What we're looking for

● 5+ yrs B2B SaaS marketing experience with a clear focus on demand generation and pipeline growth

● Hands-on Proven track record running LinkedIn organic + paid, email nurture programs, and event campaigns, not just strategizing them.

● Tools - HubSpot (required), LinkedIn Campaign Manager, Google Analytics, SEMrush or equivalent

● Data-first: Comfortable owning a budget, reporting on CPL and MQL targets, and making optimization decisions independently

● Writer: Native or near-native English. You can write a compelling LinkedIn post, a punchy subject line, and clear ad copy.

● University Degree: Bachelor’s in marketing, Communications, or a related field (or equivalent practical experience)

Nice to have.

● Experience marketing a QA, testing, or developer tooling product.

● Familiarity with intent data tools (6sense, Bombora).

● Background in ABM programs targeting mid-market or enterprise accounts.

Please attach your English CV to your application