Senior Brand Designer

Before we get started:

Here at Ingenio, we'd love to talk with you regardless of your qualifications or years of experience. If you believe you’d be a great fit for this role, we invite you to apply even if you do not meet all points on the job description.

Who we are

:Ingenio is a global media and technology company developing products that provide guidance on love, relationships, careers, and all aspects of life. We are passionate about connecting people with the world’s best advisors and content to empower everyone to live happier lives

.
Ingenio offers the world’s largest portfolio of over 20 marketplace and media brands in the spiritual and emotional wellness space. Our flagship brands include Keen, Horoscope.com, Astrology.com, Purple Garden, Kasamba, and Kan

g.Barges is Ingenio’s business unit that is Headquartered in Israel with people in 17 countries and 6 brands in the spiritual wellness spac

e.
How you’ll be impactf

ul:We are seeking a highly talented and thoughtful Senior Brand Designer with experience and affinity to the worlds of lifestyle and wellbeing and a proven ability to work in a fast-paced environment. Beyond talent and passion, we are seeking a true leader who seeks to take ownership over all aspects of the brand's visual D

NA.As a Senior Brand Designer, you will be the lead custodian of Barges’ brand's visual identity, responsible for shaping brand strategy into compelling design, managing brand assets, and ensuring consistency and excellence across digital and physical experiences. You will work closely with cross-functional teams and partner with a world-class branding agency to deliver a cohesive, modern, and differentiated brand presen

ce.
What you’ll be do

ing:Strategic Brand Leader

• shipLead the evolution and application of the company’s brand identity system (visual language, logos, typography, color, imagery, layou
• ts).Partner with leadership and marketing to align design work with overall brand strategy and business go
• als.Drive brand equity through meaningful visual storytelling across platfo

rms.Rebranding Program O

• wnerAct as the internal design lead for a global rebranding project with an external agency — collaborating on strategy, creative direction, presentations, and implementation pl
• ans.Translate agency concepts into scalable asset systems and implementation framewo
• rks.Ensure brand consistency and quality during global roll

out.Brand Asset & Guidelines Manage

• mentCreate, manage, and maintain a centralized brand assets library and templa
• tes.Define and update comprehensive brand guidelines that ensure visual consiste
• ncy.Train internal teams and stakeholders on effective usage of brand standa

rds.Design Execution & Collabora

• tionDevelop high-quality visual deliverables across digital, print, and experiential channels — including campaigns, presentations, product branding, motion graphics, and environmental graph
• ics.Partner with product, marketing, and growth teams to apply the brand across experien
• ces.Provide creative direction and feedback to external partners and vend

ors.Team Contribu

• tionWork closely with marketing designers and product designers, establishing design excellence across the organizat
• ion.Promote best practices and innovation in visual design across Ingenio Business Un

its.
What you’ll need to be succes

sful:Exper

• ience8+ years of professional experience in branding, visual design, or brand identity work with consumer br
• ands.Proven track record leading design initiatives and managing brand sys
• tems.Experience collaborating with agencies or external creative partners is a strong advan

tage.Design Expe

• rtiseExceptional portfolio demonstrating strategic brand design, identity systems, and visual cohe
• sion.Mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, or equivalent t
• ools.Strong typographic, layout, color, and visual communication sensibili

ties.Strategic & Leadership S

• killsStrategic thinker who connects visual work to business outc
• omes.Ability to communicate concepts clearly and present to senior stakehol
• ders.Comfortable managing multiple design initiatives and timel

ines.Additional Attri

• butesStrong collaboration skills and ability to partner across t
• eams.Experience in fast-paced environments and balancing creative quality with business n
• eeds.Bonus: Experience with motion graphics, UI/UX, or digital product bran

ding.
Perks & Bene

• fits: Friendly, talented, collaborative, and entrepreneuria
• l teamCompetitive and comprehensive benefits and
• perksWork in the international c
• ompanyGenerous holiday and PTO po
• liciesTechnology st
• ipendsTraining and development opportunities and all
• owanceFun and inclusive digital, and in-person
• eventsHybrid working model - work from home up to 2 days/week, our office is located in Petah Tikva (soon we will move to our new office in Tel