Senior Marketing Manager

About qed Science:

qed Science builds AI-powered tools that help researchers do what matters most: evaluate methodology, strengthen experimental design, and improve how science holds up to scrutiny. We work at the intersection of AI and scientific peer review, a space that is changing fast and where the stakes are high. We are early-stage, growing, and entering a phase where marketing will directly shape our trajectory. This is not a role where you inherit a playbook. You will build it.

The Role:

We are looking for a Senior Marketing Manager who will own top-of-funnel acquisition and the external voice of qed. You will design and run the engine that turns awareness into registered users: researchers, reviewers, and institutional partners who see qed as essential to how they work.

This role sits at the intersection of organic growth, scientific storytelling, digital visibility, and community building. You will create processes from scratch, introduce measurement discipline, and make sure our website, content, social channels, and community work together as a coherent growth system. You will report to the CMO.

What you will own:

User Growth

• Drive top-of-funnel acquisition through structured social and community activation.
• Design persona-targeted campaigns for PhD students, postdocs, and senior researchers.
• Optimize pathways from awareness to registration using engagement and behavioral data.

Website & Search Visibility (SEO + GEO)

• Own the website as a core acquisition asset. Build and optimize landing pages aligned with

technical search intent.

• Expand visibility across traditional search and emerging LLM-driven search environments.

X & LinkedIn

• Own X end-to-end. Understand its algorithm, culture, and the Science Twitter / Academic

Twitter community. Build a consistent, credible presence that earns engagement, not just impressions.

• Own LinkedIn with a disciplined editorial calendar. Convert engagement into conversations and qualified user registrations.

  Community & Trust Building

• Grow and systematize community engagement with structured routines and feedback loops.
• Extract and amplify researcher success stories and testimonials to build credibility across academic and Pharma verticals.

Engagement Quality & Data Discipline

• Focus on engagement that signals real user intent. Track weekly performance metrics.
• Build dashboards and reporting that improve targeting, content, and funnel effectiveness.
• Distinguish meaningful engagement from vanity metrics. Make decisions based on data, not intuition.

Cross-Functional Collaboration

• Partner with product, BD, and sales to maintain clarity and consistency in messaging and brand standards.

What we need:

Experience

• 5+ years in social, digital, or community-led growth in B2B or technically complex environments.
• Native-level English fluency, written and spoken.

Ninja Mindset

• You succeed in early-stage environments where nothing is handed to you. You build structure from chaos, ship fast, iterate faster, and move the needle as you go.

X Fluency

• You understand X as a platform, its algorithm, its thread culture, its dynamics in the academic and scientific research community. You have a track record of building or growing an engaged presence on X, not just posting to it.

Intrinsic Drive

• Self-motivated, outcome-oriented, and accountable for results, not just deliverables.

Analytical Rigor

• KPI-focused and disciplined in performance tracking.
• Able to distinguish signal from noise in engagement data.

Scientific Storytelling

• Capable of translating complex research topics into compelling, credible digital content.

Strong advantage:

• Hands-on experience building or deploying AI-powered tools and agents to increase social media reach, automate content workflows, or amplify engagement.