Performance Creative Lead

Company Description

Coddy is a fast-growing startup teaching the digital skills of the future.

We’re at an exciting stage of growth and looking for strong hands-on people who want to have real impact.

Role Description

We’re hiring a full-time Performance Creative Lead for a hybrid role, with Israel preferred but not required.

This is a key role focused mainly on performance marketing creatives, as we scale paid acquisition significantly. At the start, around 20% of the role will also include supporting organic creatives when needed.

You’ll be responsible for creating and improving high-performing creatives, developing new concepts and hooks, working closely with the team on testing and iteration, and helping shape how our brand and products are presented to large audiences.

Qualifications

• Strong experience creating creatives(video+static) for performance marketing
• Strong visual taste and understanding of what drives attention and conversion
• Ability to move fast, test often, and improve based on results
• Strong communication and collaboration skills
• High ownership and comfort working in a fast-paced startup environment
• Experience with video, motion, or UGC-style creatives
• Willingness to adopt new AI tools often, in order to increase quantity&quality of new creatives
• Experience with consumer apps, subscription products, or direct-response style creative work is a plus