Founding Game Design Lead

🚀 Founding Game Design Lead

Founding Game Design Lead – 3D World & Product Design (Unity)

(Alternative: Founding Product Designer – Gaming)

🧩 About MonoLand

MonoLand is building a next-generation hybrid game experience.

We are currently in the pre-seed stage, working toward a high-quality MVP.

We are looking for a Founding Design Lead who can both execute hands-on and define the long-

term visual DNA of the product — including UI/UX, 3D world design, motion, and the overall

visual identity of the game world.

🎯 Role Overview

You will own the entire visual experience of the MVP, from interface design to the look and feel of

the 3D world itself.

This includes:

• Designing the game’s UI/UX

• Creating and defining the 3D environment

• Establishing the visual language of buildings, spaces, avatar and assets

• Defining motion, feedback, and environmental interaction

• Working closely with Unity developers to bring the world to life

This is not a traditional Art Director role.

This is a hands-on builder role with creative ownership, responsible for shaping both the player

experience and the visual identity of the world.

🛠 Key Responsibilities

1⃣ Design the Game’s 3D World

• Define the visual style of the environment

• Design the look and feel of streets, districts, buildings, landmarks, avatar and spaces

• Create or guide the creation of stylized 3D assets and environments

• Establish a consistent world design language

2⃣ Own the Visual & Product Design of the MVP

• Design all core UI screens• Build a scalable Design System in Figma

• Define color hierarchy, typography, and shape language

• Create UI assets

3⃣ Define the Game’s Visual DNA

• Establish rarity systems and reward visual logic

• Define the style of buildings, land plots, and assets

• Ensure visual consistency between UI and the 3D world

• Build a scalable visual language for future expansion

4⃣ Motion, Interaction & Feedback

• Design micro-interactions and environmental feedback

• Define motion language for rewards, exploration, and world events

• Create simple animation concepts for objects and environments

• Guide implementation inside Unity

5⃣ Unity Collaboration

• Work closely with developers to integrate assets into Unity

• Prepare assets with correct formats and naming conventions

• Understand mobile performance constraints

• Ensure the world runs smoothly on mobile devices

6⃣ MVP Execution & Iteration

• Move fast while maintaining visual clarity and cohesion

• Prioritize strong player experience over unnecessary complexity

• Iterate quickly with the product team

🎮 Required Experience

• 4+ years in game design, game UI/UX, or interactive product design

• Experience working on a game environment or 3D world

• Experience shipping at least one game (mobile preferred)

Strong portfolio demonstrating:

• System thinking

• UI depth

• Game feedback design

• Environmental or world design🧠 Must-Have Skills

• Strong understanding of 3D game environments

• Ability to design stylized game worlds and spaces

• Experience creating or directing 3D assets and environments

• Unity pipeline awareness

• Strong understanding of mobile UI/UX

• Ability to build scalable design systems

• Strong execution speed and hands-on mindset

• Experience with Blender, Maya, or similar 3D tools

• Experience with motion tools (After Effects / Rive / Spine)

• Basic understanding of VFX and environmental effects

• Experience with AI tools

❌ Not the Right Fit If

• You prefer managing teams over hands-on creation

• You focus only on UI or static visuals

• You lack experience working inside game engines

• You avoid fast iteration cycles

🤝 Compensation

• Early-stage opportunity with salary and meaningful equity.