Marketing Analyst - Gaming

Description

We are looking for a Marketing Analyst to join our growing gaming team.

We are looking for curious, data-driven candidates who enjoy solving complex problems and thrive in a performance-driven environment. If you're passionate about gaming and want to work on scaling global user acquisition campaigns while analyzing player behavior and market trends, this role is for you.

Responsibilities

• Plan, execute, and optimize large-scale user acquisition (UA) and PPC campaigns for gaming products
• Analyze campaign performance, player funnels, and KPIs to drive continuous optimization
• Work with large datasets to identify trends, opportunities, and growth strategies
• Collaborate closely with Product, BI, and Creative teams to improve player acquisition and engagement
• Monitor competitors and gaming market trends to support strategic marketing decisions
  
  

• 2+ years of hands-on experience managing PPC / performance marketing campaigns across major platforms (Google Ads, Meta, TikTok, or similar)
• Strong analytical skills with the ability to translate data into actionable insights
• Proven experience managing and optimizing large-scale campaigns and budgets
• Deep understanding of campaign optimization, bidding strategies, and performance analysis
• Ability to take ownership of strategic accounts and drive performance improvements
• Experience working in a fast-paced, performance-driven environment
• Strong collaboration skills and ability to work closely with marketing, product, and data teams
• Fluent English