Senior Campaign Manager

A company based in Rehovot is looking for an experienced digital marketer to lead their paid media and demand generation efforts. This role combines strategy and hands-on work — you’ll plan campaigns, run them day-to-day, and make sure they bring real results.

You should be comfortable creating data-driven marketing plans, running campaigns across platforms like Google, LinkedIn, and Meta, and managing Account-Based Marketing (ABM) programs that reach key business customers.

What You’ll Do

Strategy & Planning (about half your time)

• Build a full-funnel paid media plan that supports awareness, leads, and sales goals.
• Create and manage ABM strategies, defining target accounts and personalized campaigns.
• Decide how to use budgets and channels based on performance data and business priorities.
• Track results, test new ideas (audiences, creatives, bids), and look for ways to improve ROI.
• Work with other teams — sales, product marketing, content, and creative — to keep campaigns aligned and consistent.

Execution & Optimization (the other half)

• Set up, launch, and manage digital campaigns on Google, LinkedIn, Meta, and other platforms.
• Run and optimize ABM campaigns — ads, content syndication, and targeted digital plays.
• Build and manage detailed audience lists and account targeting.
• Coordinate with the operations team to ensure tracking and reporting work correctly.
• Review performance daily and weekly, adjusting bids, budgets, and creatives to meet goals.

What You’ll Bring

• 5+ years of hands-on experience running paid media campaigns (Google, LinkedIn, Meta).
• 3+ years of experience planning and running B2B ABM campaigns.
• Strong skills in managing full campaigns — strategy, setup, optimization, and reporting.
• Proven success in generating leads and revenue through digital marketing.

Nice to Have

• Experience with ABM tools like 6sense, Demandbase, or Terminus.
• Experience with marketing automation platforms such as HubSpot.
• Background in SaaS, tech, or industrial industries.