Director of Product Marketing

We are looking for a Director of Product Marketing to help us scale faster - bringing our story to life, supporting go-to-market execution, and driving product adoption and commercial success. The ideal candidate is a growth-oriented professional who embodies our values of Impact, Innovation, and Global Collaboration.

About Orca AI:

Shipping accounts for over 90% of global trade, yet the industry remains decades behind in digitization and automation. Operating safely and efficiently in congested ports and high-traffic sea lanes is becoming increasingly challenging.

Orca AI is transforming maritime operations through real-time AI and computer vision, delivering next-generation situational awareness and decision-making.

Our platform connects onboard crews with shoreside teams, improving navigational safety, reducing human error, and supporting decarbonization through performance optimization.

Founded in 2018, Orca AI is a fast-growing scale-up in an incredibly strong position. We recently raised $73M in a Series B round (May 2025) and have over 1,100 systems deployed to industry giants like MSC, Seaspan, and NYK. What sets us apart is our data - over 100 million nautical miles of proprietary data, making it the largest maritime AI dataset in the world.

As we scale rapidly, we are looking for passionate individuals to join us in defining the future of the maritime world.

Your Role:

As the Director of Product Marketing at Orca AI, you’ll sit at the intersection of product, sales, and marketing—defining and communicating our value to the market. You’ll help shape our narrative, launch new features and offerings, support the sales team with high-impact enablement materials, and partner closely with the marketing team to drive engagement at every stage of the funnel.

This role is ideal for someone who’s equal parts strategist and storyteller—passionate about technology, deeply customer-oriented, and experienced in turning technical products into compelling value propositions.

What You’ll Do:

• Define and refine our product positioning and messaging to differentiate Orca AI in a crowded space.
• Translate technical features into clear, benefits-driven stories tailored to our buyer personas (fleet managers, operations teams, executives).
• Partner with Product and Sales teams to plan and execute GTM strategies for launches—features, platform updates, new use cases, and integrations.
• Ensure internal and external alignment on launch plans, messaging, and success metrics.
• Develop pitch decks, one-pagers, product sheets, battlecards, and training materials to help Sales teams sell with confidence.
• Create narratives and materials tailored to specific buyer journeys and use cases (safety, fuel efficiency, sustainability, etc.).
• Conduct competitive analysis, customer interviews, and win/loss reviews to inform messaging, roadmap prioritization, and campaign planning.
• Stay on top of industry trends, customer pain points, and buying behaviors.
• Work closely with content, demand gen, and brand teams to align messaging and fuel integrated campaigns with strong product narratives.
• Serve as the voice of the customer in product roadmap and positioning discussions.

Requirements:

• 3–6 years in B2B product marketing experience from maritime tech companies, ideally from SaaS companies in the fields of AI with complex technology products
• Experience working in fast-paced startups or scale-ups with cross-functional collaboration
• A strong portfolio of product launches, sales enablement assets, and positioning frameworks
• Excellent writing and storytelling skills—you can simplify the complex and communicate clearly
• Analytical mindset and the ability to derive insights from customer, market, and product data
• Experience working closely with sales, product, and content teams
• A strong sense of ownership, a proactive mindset, and high attention to detail
• (Bonus) Experience in marketing to industrial sectors like shipping, logistics, aviation, or energy

Why Orca AI? Our Culture and Benefits:

Our Culture & Values: We are a global team of 130 professionals driven by a shared mission to lead the transition to autonomous shipping. At Orca AI, we combine cutting-edge technology with a human-centric approach to redefine the maritime industry. We believe in:

• Innovation & Data-Driven Intelligence: We are passionate about solving complex problems for the first time in a "greenfield" industry. By leveraging data and intelligence, we create smarter, more efficient solutions that drive lasting change.
• Global Impact & Reliability: Our mission is to use technology to make the oceans safer and the world more efficient. We are dedicated to providing our customers with a reliable service they can count on to protect their most valuable assets.
• Customer Centricity & Agility: Our customers are at the heart of everything we do. We embrace agility as an essential part of our workflow, enabling us to respond effectively to changing market conditions and provide the best possible service.
• Global Collaboration: Diversity is our strength. We operate across Japan, Singapore, and Greece, supported by a diverse remote team spanning Europe and Asia, fostering a truly international perspective on maritime challenges.
• High-Energy Environment & Balance: We foster a vibrant, high-energy work culture. In our Tel Aviv office, we enjoy a dog-friendly environment and maintain a unique work-life balance, working 4 days a week from the office to stay connected and inspired.

Orca AI is an equal-opportunity employer committed to fostering a diverse and inclusive work environment for all. We encourage applications from candidates of ALL diverse backgrounds, and special accommodations are available upon request in all selection phases.

You’re more than welcome to follow us on social media:

• LinkedIn
• Orca AI