Head of Marketing Analytics

Join a successful, market-leading B2C live-streaming platform with over 450 million registered users. We operate in an industry projected to reach $240 billion, powered by a global team of 500+ employees dedicated to high-quality video technology and a culture of growth and success.

We are looking for a strategic leader to head our Marketing Analytics team. Our team is a mix of hard workers, creative brains, and overachievers who push limits to keep our app at the top of the global leaderboards. If you thrive in a fast-paced environment where "impossible" isn't in the vocabulary, we want to meet you.

Key Responsibilities

• Strategic Insights: Analyze complex big data sets to identify patterns, trends, and growth opportunities within marketing operations.
• Performance Monitoring: Track and report on key performance indicators (KPIs) to evaluate the effectiveness of global marketing initiatives.
• Dashboard Ownership: Develop and maintain advanced dashboards and reports to communicate actionable recommendations to senior leadership.
• Advanced Analytics: Utilize data mining, business intelligence, and statistical tools to drive scalable marketing growth.
• Process Optimization: Continuously identify and implement improvements to marketing systems and processes to increase efficiency.
• Leadership: Serve as the internal authority on marketing analysis, mentoring your team and enhancing their technical capabilities.
  
  

• Professional Experience: 5+ years in marketing analytics or a related field, with a proven track record of executing data-driven strategies (ideally within B2C mobile app environments).
• Leadership: Minimum of 2 years of experience leading teams, with a focus on professional development and mentoring.
• Technical Proficiency: * Vast SQL experience and a solid understanding of database architecture.
• Hands-on experience with visualization platforms such as Looker or Tableau.
• Strong analytical skills with a deep understanding of statistical analysis.
• Communication: Ability to distill complex data into clear, concise insights for diverse stakeholders.
• Soft Skills: Strong problem-solving, conflict management, and leadership skills with a high degree of professional responsibility.
  

• Experience working with Google Cloud Platform (GCP).
• Proficiency in Python for data analysis.