Head of Product

About us:

Hi Auto is the leading AI order taker for drive-thrus. Built for scale.

We partner with major quick-service restaurant brands across the US, UK, and New Zealand, and are operating in real time in approximately 1,000 locations. In 2025, we reached $14M in ARR, reflecting our strong market adoption and growth.

We are seeking a Head of Product to join our company and lead the evolution of our core product at the intersection of UX, AI, and R&D.

This will be a senior individual contributor role, reporting to our CTO, and the first dedicated product leader at Hi Auto.

About the role:

In this role, you will:

• Own our product strategy and determine it together with our founders
• Define and own core UX and product challenges, with a focus on improving guest experience and our customer (the restaurant operators) experience
• Set and maintain a product roadmap, aligned with the strategy and technical constraints
• Translate the roadmap into clear feature requirements for R&D including building functional mocks using AI where relevant
• Own competitive analysis, identifying where we differentiate and where we must evolve
• Improve foundational product capabilities, including:
• Order-taking quality and accuracy
• Menu flow
• Voice experience and conversational design
• Define and track product success metrics, including guest experience, transaction efficiency, labor impact, and menu time
• Support ROI modeling and pricing strategy through data-driven analysis
• Own product methodology, standards, and decision-making frameworks across teams
  

• 5+ years of experience in Product Management
• Proven experience in at least two product roles, with at least one in a fast-paced startup environment.
• Strong data analysis and analytical thinking skills
• Solid understanding of business, unit economics, and trade-offs
  
  

• Background of Engineering
  
  

• Combination of deep strategic thinking and analysis capabilities and strong hands on execution
• Proactive and self-driven, with the ability to identify opportunities and gaps before they become problems
  
  

• Resilient and adaptable, able to balance long-term planning with real-time operational and production issues in a fast-paced, high-pressure environment
  
  

• Exceptional communication skills, both written and verbal
  
  

• Strong problem-solving mindset, capable of breaking down complex product, technical, and business challenges into practical solutions
  
  

• High sense of ownership and independence
  
  

• Collaborative team player, comfortable working cross-functionally with Engineering, R&D, Operations, and Business stakeholders
  
  

• Business and data-oriented