Business Partnerships Manager (Publishers) - Global Business Solutions - Israel

Responsibilities
About The Team:
Our team aims to help publishers connect with our audience, and scale their activity. From designing scaled sales and service delivery programs to ensuring our customers have best-in-class tools and products at their fingertips, our team combines operational expertise with a customer-centric mindset to help publishers achieve their marketing goals on TikTok.

As a Partnership Manager, you’ll work with leading publishers focused on paid media. The role includes identifying relevant potential clients, evaluating opportunities, creating partnerships, scaling clients’ media activity on TikTok, and serving as a trusted advisor to your partners.

The position is based in Tel Aviv.

Business Development & Growth
- Identify and secure strategic partnerships with leading publisher marketers.
- Build and maintain a high-quality pipeline focused on onboarding new advertisers to Search Arbitrage, driving revenue growth, and achieving performance targets.
- Act as the main point of contact for publisher partners, supporting them throughout the lifecycle, driving business expansion, and managing senior stakeholder relationships.

Operational Excellence & Strategy
- Develop joint business plans with publisher partners to accelerate growth, aligned with clear performance KPIs and scale objectives.
- Provide publishers with ongoing support through performance insights, market trends, optimization recommendations, and strategic commercial consulting.
- Collaborate closely with the Client Solutions and Product teams to ensure TikTok’s ad solutions are optimized for publisher-driven advertisers.

Cross-Functional Leadership
- Collaborate with cross-functional teams, including Policy, Product, Creative, Data, and Marketing, to remove barriers, improve performance, and ensure a seamless partner experience.
- Gather field insights to inform product development, tooling improvements, and integration workflows relevant to publisher marketers.

Qualifications
Minimum Qualifications
- Proven experience managing partner relationships, with strong familiarity with performance marketing.
- Proven track record in driving operational excellence through cross-functional project leadership, both internally and externally.
- Experience in building activation pipelines and driving scalable growth.
- Strong analytical skills and understanding of performance KPIs such as CTR, CVR, ROI, and RPC.
- Experience working with publishers, aggregators, or feed providers within performance marketing ecosystems.
- Data-savvy, results-driven mindset with fluency in English and Hebrew .

Preferred Qualifications
- Familiarity with the Search Arbitrage ecosystem and monetization models.
- Familiarity with tracking tools, MMPs, or postback integrations to monitor and optimize performance.
- Knowledge and experience with API integrations or automation workflows.
- Self-starter with an entrepreneurial mindset, able to thrive in a fast-paced, dynamic environment.
- Experience working with Russian-speaking clients is an advantage
- Strong business acumen and strategic thinking skills.

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.​

Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.​
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.​
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Diversity & Inclusion​
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.​