Marketing Operations Engineer

As a Marketing Operations Engineer at Lusha, you’ll join our Marketing Technologies & Operations team as a true technical builder. This role is designed for someone who doesn’t just manage marketing tools, but engineers the infrastructure behind our Product-Led Growth (PLG) motion.

You’ll sit at the intersection of Marketing, Sales, Data, and Engineering, moving beyond traditional campaign execution to architect autonomous workflows, build custom integrations, and deploy AI-driven solutions that turn product signals into revenue.

You’ll be the primary owner of our low-code / code-based orchestration layer (n8n / Make) and a key technical leader for our customer engagement platforms.

What You’ll Actually Do

Build & Orchestrate Advanced Workflows:

• Design, build, and maintain complex cross-platform automation workflows using n8n and Make
• Write custom Python or JavaScript scripts to transform and route data between systems, ensuring clean flows from product data sources (Amplitude, Snowflake) into activation tools (Braze, Salesforce)
  
  

• Serve as the technical lead for Braze, configuring advanced lifecycle journeys using Liquid, connected content, and API-triggered events based on real-time product usage
• Manage Intercom logic and bots to align conversational marketing with the PLG funnel
  
  

• Experiment with and operationalize AI agents to automate GTM workflows (e.g., lead enrichment, personalized content generation, smart routing based on unstructured data)
• Integrate LLMs into daily marketing operations to improve speed-to-lead and personalization at scale
  
  

• Partner closely with RevOps to ensure Salesforce data integrity and alignment with scoring and routing logic
• Build and maintain data “pipes” into Salesforce and troubleshoot integration issues such as webhook failures and API limitations
  
  

• Translate business needs (free-to-paid flows, pricing experiments, monetization triggers) into fully integrated marketing workflows across Braze, n8n, and Salesforce
• Map and optimize the product → marketing → sales data loop so product events immediately trigger revenue-driving actions
  
  

• Manage technical aspects of the WordPress CMS, including forms, tracking scripts, and integrations
• Ensure accurate data capture and attribution across Google Analytics and Amplitude, validating that marketing data flows correctly into the data warehouse
  
  

• 3+ years of hands-on experience working with iPaaS tools such as n8n, Make, or Zapier, with a strong understanding of REST APIs, webhooks, and JSON
• Strong “builder” mindset: comfortable with ambiguity, proactive problem-solving, and designing scalable solutions instead of manual processes
• Deep experience with marketing automation and customer engagement platforms, especially Braze (or similar tools like Marketo or HubSpot), including Liquid logic and lifecycle orchestration
• Intermediate proficiency in Python or JavaScript, with the ability to write scripts for data parsing, cleaning, and API integrations
• Solid data fluency, including experience with Salesforce (object relationships), Amplitude (event tracking), and basic SQL
• Proven ability to take full ownership of projects from technical scoping through deployment and iteration
• Excellent written and spoken English
  
  

• Experience with Lusha or similar data enrichment tools
• Background in a PLG B2B SaaS environment
• Familiarity with Snowflake or modern data warehousing concepts